SEO / Marketing Specialist

We are looking for a dedicated, experienced, well informed and multi-talented professional.

You must be an absolute Expert in the following two areas:

1)      Search engine optimization & marketing

We say the word Expert because this position is only for a senior level seasoned professional, who must be able to prove and demonstrate previous experience and achievements.

Outline Initial Responsibilities:

The selected candidate will join us as the sole SEO Expert. Initially they will be responsible for:

1)     Maintaining and improving the natural rankings of our live websites, and basic wordpress mainenance.

Outline Future Responsibilities:

Once the current sites are stable, secure, updated and regular optimisation has started, the selected candidate will be required to:

1)     Design, create and implement a complete SEO Strategy for the agency which will be applied to all existing and new sites, this should incorporate all elements of SEO. ( White Hat Only )

2)      Train staff in SEO, get the strategies created to be implemented successfully and any shortcomings ironed out in order to build a team under you so that you can eventually move into a management position within our agency.

3)      Research, design, & create paid marketing campaigns for Search Engines and Social Media Platforms, basic knowledge of PPC will be acceptable but not for SEO.

Overview:

The above listed outline responsibilities demonstrate the importance of experience, competence, confidence and knowledge required for this position.

This is a unique opportunity for someone to build a management level career in the Digital Marketing industry.

The selected candidate will need to have the necessary attributes to successfully use SEO and SEM to generate revenue for our clients.

Key SEO Technical Requirements:

Complete On and Off page SEO hands on experience and knowledge including but not limited to:

·       Algorithm Changes

·       SEO Best Practices & News

·       Backlinks

·       Posts

·       Content Writing

·       Keyword Research

·       Competitor Research

·       Citations

·       Reporting

·       Analysation

·       Page Titles

·       Meta Tags

·       Descriptions

·       Google Analytics

·       Google Search Console

·       SEO Plugin Installation & configuration

·       Good command of the English language and grammer

·       Use of tools like Ahref, Moz, SEMrush, Google trends etc

Key WORDPRESS Knowledge Preffered:

Must have basic Wordpress knowledge installation, update, theme / plugin install and configuration. ideal knowledge:

·       Wordpress installation, customisation, maintenance & security

·       Theme Installation & customisation

·       Plugin Installation, customisation & configuration

·       Load speed

·       Image optimisation & compression

·       Custom CSS

·       HTML

·       PHP

·       Database

·       Google Maps API

·       Contact Form 7

·       Forms

·       Multiple Page Creations

·       WooCommerce

·       Payment Gateways

Key PPC Technical Requirements:

·       Must have basic knowledge of PPC Campaign Research, setup, and analysation.

·       Reporting

·       Competitor analysis

·       Budget control with ROI in mind

·       Search Engine & Social Media paid advertising knowledge, trends and news awareness

Key PERSONAL Requirements:

We are looking for a senior professional who is looking to become a department manager or head in the very near future hence they should possess qualities which are necessary for a prospective management position.

The candidate must have the following:

·       Hands-on and competent SEO experience

·       Basic knowledge of Wordpress

·       Basic PPC experience

·       Confidence

·       Dedication

·       Hard working nature

·       Honesty

·       Multitasking

·       Excellent time keeping

·       Good organisation

·       Project management skills

·       Delegation skills

·       Reporting and analysing skills

·       Budgeting capabilities

·       Staff management skills

·       Team bonding capabilities

·       Staff training capabilities

·       Ability to work on own initiative & unsupervised

·       Ability to work as part of a team

·       Capacity to take criticism

·       Be able to follow instructions

·       Have good communication skills

A few Key Benefits:

·       We like to promote from within hence you will always have career progression opportunities.

·       You will be offered profit share opportunities after completion of certain milestones.

·       Will be offered a professional starting salary based on your experience.

·       Your salary will not be capped and will be incremented at regular intervals based on your performance, promotion and completing milestones.

·       Very basic shared accommodation is available to you free of charge if you are not from Multan.

·       You will get 1 Free Umrah Trip each year, at our chosen time. (Ticket, Visa & Accommodation is included)

We have tried to give as much possible information in our job posting, to give you a proper understanding of what is required so you can decide if this position is for you, if there is any skill or activity which has not been listed above but is absolutely necessary for successful SEO then please consider that included.

Overall objective of this position is:

·       To Secure, stable and maintain existing sites and their rankings, expand ranking keywords and positions in order to generate more traffic and revenue.

·       Design and develop paid marketing campaigns to generate more revenue.

·       Train staff and build a digital marketing team

We are looking to hire immediately and look forward to seeing your application.