Responsibilities
• Research industry-related topics (combining online sources, interviews, and studies)
• Developing content for product descriptions, articles, social media, blogs, and the company website.
• Generating ideas for new content types, and proofreading articles before publication
• Write clear marketing copy to promote our products/services
• Prepare well-structured drafts
• Proofread and edit blog posts before publication
• Assisting the marketing team in developing content for advertising campaigns.
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images, and tone)
• Update website content as needed
Requirements and skills
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Willingness to multitask and take new initiatives
• Ability to meet deadlines
AL Hayyat Group of Companies