Social Media Manager

About the company

Dawn Equity is a company based in New York, USA. Dawn Equity owns and operates multiple exciting consumer-facing internet businesses and brands that we have created -- all of which have employees spread throughout the world, but with a large number in Pakistan. And we are always launching new internet brands and companies.

The role

We are looking for an outstanding Social Media Marketer for our businesses. 

This is an exciting, dynamic and multifaceted role and we are looking for the right person -- who has the right skill set and cultural fit with our company.

This is a work-from-home job. You will need to be able to work from home, with a proper computer and internet connection, and a work environment where you can work undisturbed. A second/external monitor is extremely helpful.

Because it is a work from home position, you can be located in any city in Pakistan (or any other country).

This role will initially report to the Owner and Chief Executive Officer and you will work closely with him and the rest of the team across all the.

This role’s responsibilities will primarily involve: 

• Preparing and publishing social content: repurposing core content for specific channels (ex. Socials, email) 

• Writing some original copy (ex. Social media post captions)

• Helping with repurposed content creation across formats  -- ex. Basic editing photos, videos, podcasts, creating memes

• Publishing content to our social and web platforms 

• Engaging with our target audience across multiple channels (ex. email, LinkedIn, Twitter) -- using our defined communication rules and voice

• Other marketing and outreach activities as assigned

You need to have the following skills and characteristics: 

• You need excellent English skills and you must be a strong communicator, especially in written communication. Your English must be up to international standards, as our businesses are global. We cannot emphasize this enough. If your English is not outstanding please do not apply. 

• Reliability and accountability. 

• Attention to detail. This is absolutely critical. Your work must be accurate in its details. We do not have the time or margin for careless, sloppy mistakes.  

• Fast learner. You will constantly be learning. You must strive to learn and love to learn and improve continuously  

• Fluency with Social Platforms (Twitter, Instagram, YouTube, LinkedIn, TikTo, etc.) is a plus.

• Experience with creating social content for consumers is a plus 

• Experience with Wordpress is a plus 

General software and platforms (in addition to those mentioned above)

• Familiarity with Google Sheets, Google Docs, and Google Slides is a huge plus

• Excel/spreadsheet fluency and skills are a plus

• In Excel and Google sheets, the basic ability to organize and manipulate data is a plus -- as we are very data driven

• Experience editing photos and videos is a huge plus 

Personality and Attitude: 

• You need to be very self-motivated. 

• Attentiveness and responsiveness. You must be an “on top of it” person, excited to pitch in, help, respond, and engage. 

• You must be excited to work and be challenged. 

Other Cultural Fit Items: 

• We are a distributed organization, where everybody works from home. If you are someone who has a strong need to work outside of home, to commute, or to work in an office surrounded by co-workers, then this is not the job for you. If you are someone who needs to work from home or who strongly prefers to work from home, or greatly enjoy the advantages of working from home, then this job is for you. 

• You are expected to be productive at home. So you need a setup and a work arrangement where you can work and be productive. 

• You need to be or become familiar with distributed team productivity platforms such as video conferencing (Ex. Google hangouts, Zoom) and company chat (ex. Ring Central, which is what we use, which is similar to Slack) 

• Because we are a distributed organization, written communication is extremely important -- clear messages in company chat, well and precisely articulated documents, etc. form the backbone of our collaboration. This is something you should be very comfortable with. 

• This also means you need to be a highly honest and accountable person. Nobody is going to be looking over your shoulder constantly. 

• You need to be trustworthy as you will be managing confidential organization for the company

Background and Experience: 

• Relevant education and/or experience is crucial

• Strong writing experience is a plus 

• Experience and knowledge of other relevant fields for internet businesses is extremely helpful: ex. Digital marketing, Customer Acquisition, Growth Hacking, Digital Advertising, SEO, copywriting 

What happens next: 

• If you are interested please apply with (a) your CV (b) writing samples (articles, essays or blog posts) – at least one but multiple are preferred, and (c) any other samples of your work product that you can share (social profiles that you manage, links to content you have created or content websites you have managed)

• If your application materials are judged to be strong, we will ask you to take an English Skills test via the Rozee platform. Once again, we emphasize that only candidates with very strong English will be considered

We look forward to hearing from you.