جون ۲۳, ۲۰۱۷ شائع ہوئی
We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
Responsibilities
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Requirements
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- BS/MS degree in a quantitative, test-driven field
مہارتیں
نوکری کی تفصیلات
Esquare
Business process outsourcing (BPO) contains the transmission of processes along with the connected operational activities and responsibilities, to a third party with at least a guaranteed equal service level and where the client contains a solid grip over the, activities of the vendor for mutual long term achievement. BPO is positively related to the search for more competent organizational designs: Cost decrease, output growth and inventive abilities. Hence, a source for strategic advantage. Esquare provides services and solutions for a wide range of industries and specialized functions. This business process is consisting of, Such as Hiring, Training, Call center operations, sales distribution, payroll processing and end to end telesales process. We effectively and efficiently deliver training in sales, customer service, hospitality and English language. We are ideally placed to perform these tasks because we have rich experience of working among as a decision makers and key performing managers. Our business savvy prompted us to start off our own ventures for some years back and now we are envy, to our competitors in this industry. At Esquare services we are ready to share your tasks with you and we work as extended arm and wings of your organization, with same consciousness towards quality of services as you would be thinking off. We only can show the best possible way, and its up to you how to fly. That's why we says "Collaborate and strengthen" and let us take care of your business.
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