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Digital Marketing Manager

Experts Bunch

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PKR. 40,000 - 100,000/Month

Developing and implementing comprehensive digital marketing strategies across all digital channels including, SEO/SEM, Google Ads (PPC), Facebook Ads, Video Ads, Re-Marketing, Social Media and display advertising campaigns, in line with brand plans and business priorities.
Managing Social Media marketing campaigns and day-to-day activities.
Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey.
Collaborate with internal teams to create landing pages and optimize user experience
Reviewing and optimizing the design and content of all online assets including the company website and social media pages.
Planning and controlling of the digital marketing budget and spend by allocating budgets to different Paid channels.
Plans, executes, and measures experiments and conversion tests.
Using A/B testing to optimize digital marketing campaigns and its performance.
Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.

Requirements:

Minimum 2-4 years of proven working experience in a digital marketing, Google Ads, Facebook Ads, Youtube & Display Ads.
Can generate leads for B2B and B2C market.
Strong verbal and oral communication skills
Google tools e.g. Tag Manager, Analytics, etc.
Website content creation - services, etc.
Basic SEO skills - keywords, etc.
Excellent time-management skills
Ability to work independently as well as in a team
Creative thinker and problem solver.