A leading News Channel "92 News" is looking for young, energetic and experienced resource for its Lahore office situated at Raiwind Road Bhoptian chowk.
The ideal candidate should possess the following:
- Manage content strategy, video optimization and viewership growth for the TV YouTube channel.
- Work with internal and external stakeholders to spearhead YouTube channel growth, including determining content proposition, programming strategy, legal clearances, branding and video optimization.
- Actively manage 92 TV including channel branding, programming, optimization (eg. Titles, tags, descriptions, annotations, etc) and reporting strategies.
- Develop data-driven recommendations for 92 TV’s activation on YouTube, with the goal of driving content engagement, brand awareness and customer conversion.
- Work with the Digital team to derive insights from YouTube Analytics, Google Analytics, as well as and other social platforms, to drive viewership and engagement.
- Experience with multi-platform content release strategy and best-practices across platforms.
- Cross-platform, video SEO expert (e.g. Best practices for titles, descriptions, tags and thumbnails).