HR Ways is hiring for our client-based company.
Location: Karachi. hybrid mode.
Proven experience (3 years) as a Content Writer or similar role, with a strong portfolio showcasing diverse writing samples.
Exceptional writing, editing, and proofreading skills, with a keen eye for detail and grammar.
Expertise in crafting content for different formats and platforms with an understanding of audience segmentation.
In-depth knowledge of SEO principles and experience with SEO tools (e.g., SEMrush, Ahrefs, Google Analytics).
Excellent leadership, communication, and interpersonal skills to effectively lead a team and collaborate across departments.
Bachelor's degree in English, Journalism, Marketing, Communications, or related field (or equivalent work experience).
Experience in managing content calendars and working with content management systems (CMS).
Familiarity with multimedia content creation (videos, infographics, podcasts, etc.).Content Strategy: Develop and execute a comprehensive content strategy aligned with business goals, target audience insights, and SEO best practices.
Content Creation: Produce high-quality, original written content for various mediums such as websites, blogs, articles, whitepapers, case studies, social media, and more.
Team Leadership: Mentor and guide a team of content creators, providing direction, feedback, and support to maintain consistency and excellence in content output.
SEO and Keyword Optimization: Conduct keyword research, implement SEO strategies, and optimize content for search engines to drive organic traffic and improve rankings.
Collaboration and Coordination: Collaborate with cross-functional teams including marketing, design, and SEO specialists to ensure content aligns with overall marketing objectives and campaigns.
Content Performance Analysis: Monitor and analyze content performance metrics, generate reports, and derive actionable insights to continuously improve content effectiveness.
Knowledge of industry trends and content marketing best practices.
Experience with data-driven content strategy and A/B testing methodologies.
HR Ways is a Technical Recruitment Firm helping software houses and IT Product companies Internationally and Locally to find IT Talent. HR Ways is engaged by 150 + Employers ranging from the world’s biggest SaaS Companies to the most competitive Startups. Find out more at www.hrways.co
HR WAYS (PRIVATE) LIMITED