Lead Generation Specialist

As a Lead generation expert you will be responsible for generating the best possible leads from media strategy and creating a media plan focusing on different platforms like Meta, Google, and Linkedin. Having a strong focus on driving brand awareness, engagement, and Lead generations across various B2B (Business-to- Business) channels. Your role will involve strategizing media and executing media campaigns on trending platforms that are effective for lead generation campaigns.

Responsibilities:

Digital Media Strategy:

Develop a comprehensive digital media strategy that includes awareness, engagement, and Lead generation objectives for B2B channels.
Identify target audience segments and create data-driven media plans to reach and engage them effectively.
Channel Selection and Budget Allocation:
Evaluate the performance and potential of various digital platforms for brand awareness, engagement, and Lead generation campaigns.
Allocate budgets strategically to maximize the impact of media campaigns on different channels.

Campaign Planning and Execution:

Collaborate with the marketing team to create integrated media plans that align with brand objectives and customer journey stages.
Oversee the end-to-end execution of media campaigns, ensuring optimal performance and results.

Audience Targeting and Segmentation:

Utilize data-driven insights to identify and define target audiences for each digital channel.
Implement audience segmentation to deliver personalized and relevant content to potential customers.

A/B Testing and Experimentation:

Conduct A/B testing and experimentation on ad creatives, targeting, and messaging to improve campaign effectiveness.
Utilize test results to refine media planning strategies and enhance campaign performance.

Compliance and Budget Management:

Ensure compliance with advertising policies and guidelines for each digital platform.
Monitor and manage the digital media budget effectively to achieve campaign objectives.

مہارتیں

B2B Channels Lead Generation Digital Media Knowledge

نوکری کی تفصیلات

صنعت:

E-Commerce / E- Business

شعبہِ افعال:

خرید و فروخت اور ترقیِ کاروبار

کل عہدے:

1 اشاعت

نوکری کی شفٹ:

دوپہر

نوکری کی قسم:

مستقل

محکمہ:

Digital Marketing Team

نوکری کا مقام:

اسلام آباد, پاکستان

جنس:

کوئی ترجیح نہیں

عمر:

25 - 40 سال

کم از کم تعلیم:

بیچلرز

ڈگری کا عنوان:

Bachelor\'s degree in Marketing, Advertising, Business, or a related field. A Master\'s degree is a plus.

کیریئر کی سطح:

تجربہ کار پیشہ ور

کم از کم تجربہ:

2 سال (Proven experience (3-4 years) in digital media planning, with a focus on brand awareness, engagement, and Lead generation campaigns across various B2B channels.)

اس سے پہلے درخواست دیجیۓ:

مئی ۰۴, ۲۰۲۴

تاریخِ اِشاعت:

اپریل ۰۳, ۲۰۲۴

I Gate Technologies

E-Commerce / E- Business · 201-300 ملازمین - اسلام آباد

پیروی کریں

iGate Technologies (Pvt) Limited, is one of the top most end-to-end E-commerce solution provider. iGate is driven to provide seamless experiences for their clients i.e. RDX Sports Today RDX sports (UK) can be seen as a top ranking brand on Amazon, EBAY, Walmart, Wish.com and various other marketplaces competing with or dominating brands that have been in the market since 1900s