Main responsibilities and key tasks
1. Provide accurate product details to customers and keep them updated with offerings
2. Keep all necessary & required data for sales and respective market updated as per routine
3. Approach potential customers, organize market visits to demonstrate/present company products
4. Identify new areas and business opportunities and develop them
5. Responsible to achieve business targets of Primary & Secondary sales.
6. Keep manager updated with market trend and intelligence
7. Manage customer complaints with professional norms and as per company standards
8. Market Visit Plan development and implementation.
9. Support in Screening and hiring of Order Bookers / Merchandiser / Brand Ambassadors
10. Capability development of distributors and distributor workforce
11. Effective utilization of promotional budget by distributor and DSR
12. Effective utilization of subsidies provided to the distributor i.e.
13. Weekly reporting on all KPIs to the Manager
14. Management of all Co. assets including POS material
15. Implementation of Sales software at the distributor end has to be ensured
Accountability and scope factors
Distributor Sell-Out (DSO) targets
Achievement of monthly Volume targets locked at the start of the year
Productivity of planned shops to be visited
Ensuring Range availability in the market
FIFO management both at the Distributor warehouse and in market
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