· Conduct market survey and analyze current market trends
· Research customers’ needs and wants as well as competition information to hunt opportunities
· Manage promotional activities to endorse products
· Monitor progress of promotional activities and record findings
· Develop effective marketing communication programs
· Monitor marketing campaigns to ensure appropriate execution
· Monitor dealers’ activities and ensure dealers’ sales, recoveries and dispatchers
· Act as a liaison between dealer, factory and Head office
· Ensure effective distribution of marketing materials
· Monitor competitive activity and evaluate marketing campaigns
· Carry out customer surveys to understand demand and manage brand positioning
· Network with individuals and businesses to generate and identify business opportunities
· Manage periodic analysis of marketing efforts and campaigns
· Carry out other activities as required
ppMaster Beverages and Food Limited/p/p