یہ کمپنی اب اس نوکری کیلیۓ مزید سی ویزنہیں لے رہی۔

Digital Marketing / SEO / SMO Expert

United Software & Technologies Intl. (Pvt.) Ltd.

لاہور ، پاکستان

درخواست بھیجیں

فروری ۰۷, ۲۰۱۹ شائع ہوئی

We are looking for an SEO/SMO/SEM expert to manage all search engine / Social Media optimization and marketing activities.

Responsibility of this position includes managing all SEO / SMO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.

Responsibilities

Perform ongoing keyword discovery, expansion and optimization
Implement search engine optimization recommendations
Research and analyze competitor’s keywords
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO & SMO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Manage and Develop institution's presence on social networking sites including Facebook, Twitter, Linkedin and other similar community sites.
Maintain our presence on relevant social media platforms as required.
Manage Social media campaigns.
Develop and implement external and internal social media marketing startegy, coordinating with other departments to ensure effective social media presence.
Monitor trends in social media tools and innovations and report/present them internally
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Optimize copy and landing pages for search engine marketing

Requirements

Proven SEO, SMO & SEM experience
In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends)
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO, SMO and SEM

Strong analytical abilities and problem-solving skills
Should have expertise in SEO On-Page
Should have knowledge about Search Console, Google Analytics
Knowledge of Web Usability & User Behaviour Analysis
Should be able to identify errors from Google Search Console
Experience conducting SEO site audits and in-depth analysis
Ability to conduct and analyze keyword research Ability to analyze backlinks
Knowledge of HTML4/5, CSS, JavaScript, and familiarity with basic server and hosting concepts
Strong interpersonal communication skills