You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEO campaigns on Google, Yahoo and Bing in order to maximize ROI.


Responsibilities

  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

  • Track, report, and analyze website analytics and PPC initiatives and campaigns

  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

  • Optimize copy and landing pages for search engine marketing

  • Perform ongoing keyword discovery, expansion and optimization

  • Research and implement search engine optimization recommendations

  • Research and analyze competitor advertising links

  • Develop and implement link building strategy

  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code

  • Work with editorial and marketing teams to drive SEO in content creation and content programming

  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.


Requirements

  • Proven SEO experience

  • Proven SEO experience managing PPC campaigns across Google, Yahoo and Bing.

  • Solid understanding of performance marketing, conversion, and online customer acquisition

  • In-depth experience with website analytics tools (E.g., Google Analytics, Net Insight, Omniture, Web Trends)

  • Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)

  • Experience with A/B and multivariate experiments

  • Working knowledge of HTML, CSS, and JavaScript development and constraints

  • Knowledge of ranking factors and search engine algorithms

  • Up-to-date with the latest trends and best practices in SEO

  • BS/MS degree in a quantitative, test-driven field

工作详细内容

全部职位:
2 发布
工作时间:
早班
工作类型:
工作地址:
性别:
没有偏好
最低学历:
学士
学位头衔:
BSCS
职位等级:
资深专业人员
经验:
5年 - 7年
在之前申请:
Jan 20, 2022
发布日期:
Dec 19, 2021

A1 Strategez

· 11-50 员工 - 拉合尔

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