发布 Aug 11, 2017 10 查看
• Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
• Understand business objectives and design surveys to discover prospective customers’ preferences
• Compile and analyse statistical data using modern and traditional methods to collect it
• Perform valid and reliable market research SWOT analysis
• Interpret data, formulate reports and make recommendations
• Use online market research and catalogue findings to databases
• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
• Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
• Remain fully informed on market trends, other parties researches and implement best practices
ChenOne Stores Ltd
As the millennium takes a turn, the free flow of information, resulting from the internet and satellite has resulted in a sweeping change in the fashion trends throughout the globe. Responding promptly to the market need, Mian Muhammad Latif, Chief Executive of Chenab Group, visualized a brand catering to such market requirements. ChenOne is a subsidiary of Chenab Limited, formally Chenab Fabrics and Processing Mills Limited. The Group is one of the largest exporters of home textile products from Pakistan. In 1997, ChenOne opened its first branch in Jinnah Super, Islamabad. This was the first store of its kind in Pakistan offering the complete range of Fashion clothing & foot wear, Bed Linen, Kitchen Accessories and Furniture. The tremendous success and acceptance of the idea reflected the maturity of our customers on one hand, and on the other hand, prompted ChenOne to open branches nationally & internationally, so nationally in Rahim Yar Khan & Islamabad (1997), Lahore (Gulberg) and Faisalabad (1998), Karachi Park Tower (1999), Rawalpindi (2001), Peshawar(2002), Abbottabad and Lahore (defence) in 2004, Multan (2005), Sialkot & Gujrat in 2006, Karachi Tariq Road (2007) , Sargodha & Bahawalpur in 2009. Plus Internationally ChenOne opened its branches in Dubai (Jumeriah),Abu Dhabi (Marina Mall),Ajman (New Sanaya), Al-Ain (Bawadi Mall) ,KSA (Al-Thiyafa Mall Makkah and Ollaya Street Riyyadh) and simultaneously during this period. Outlets in Gujranwala,Hyderabad, Kuwait and Musqat are our near future destinations. With the target of opening 50 stores in Pakistan by 2015, ChenOne will maintain its status of being the largest chain of stores in Pakistan.
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