Vivid transforms traditional audio-only IVR, (that annoying robot voice you hear every time you call \"customer service\"). Vivid has created an interactive visual experience, where all the relevant information is displayed in an intuitive way, rather than the painstaking audio IVR. Vivid presents the information in a clutter-free, simplified and more consumable manner, on your smart phones and tablets,which in turn leads to a significant reduction in traffic, and dramatic efficiency gains. Life\'s too short to be hangin\' on hold!