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Product Marketing Manager

Horizon Technologies

发布 Feb 28, 2024 177 查看

Responsibilities:

Study company products.
Translate technical details into benefits for the user.
Follow and analyze market trends to position products.
Develop product marketing strategies (pricing, advertising, product launching).
Craft compelling messages across marketing channels (landing pages, ad campaigns)
Work with various teams (design, content, acquisition, product, sales) to implement strategies.
Test marketing product features, releases and ad copy.
Evaluate projects using relevant KPIs and feedback from existing and prospective customers

Requirements and skills:

Proven experience as a Product Marketing Manager, Brand Manager or similar role.
Background in design and copywriting is a plus.
Experience in market analysis.
Familiar with product marketing tactics (e.g. integrated marketing campaigns).
Working knowledge of web analytics tools (Google Analytics, WebTrends).
Excellent communication skills.
A keen eye for detail.
Creativity.
Analytical mind and strong quantitative skills.
BSc/BA in Marketing, Communications or a similar field

Job Timing: Monday to Friday 5:30 pm to 2:30 am {Night Shift (Onsite)}

技能

Product Marketing Web Trends Web Analytics Tool Brand Advertising Brand Management Marketing Fulfillment Brand Performance Management B2B Manager Product Analysis

工作详细内容

全部职位:

1 发布

工作时间:

晚班

工作类型:

全职/长期工

工作地址:

卡拉奇, 巴基斯坦

性别:

没有偏好

最低学历:

学士

学位头衔:

BBA (Marketing), Diploma / Certificate in Digital Marketing

职位等级:

资深专业人员

经验:

2年 - 5年

在之前申请:

Mar 29, 2024

发布日期:

Feb 28, 2024

Horizon Technologies is an established IT services company having years of experience providing high-quality and cost-effective web development, IT Support and Surveillance solutions. Our expertise lie in Custom Web, mobile & Software Development, Surveillance (CCTV), Time Attendance and Access Control, IT consultancy & infrastructure, BPO & contact center work along with recruitment & IT Maintenance services. We are an one stop IT & office automation service provider where all your IT & business augmentation requirements are met under one umbrella of Horizon Technologies.