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SEO Expert

MY Equipment

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Candidate should be expert in creating best PPC campaigns on Google, Social Media and other platforms + should be able to do SEO of our websites.
On-page optimization of product catalogue and associated ancillary products.
Candidate should have experience of doing PPC and SEO and record of managing high budget campaigns.
Writing or recommending content for website and other marketing platforms
Previous experience in a digital marketing role is required, and an ability to take part in digital marketing works at both high (planning, strategizing and implementing)
Conduct site audits, document site optimization and make recommendations to improve visibility, CTR, and increase conversions.
Monitoring website analytics and improving the website as per analytics feedback and findings
Bringing in ideas for website improvements and coordinating with the design and development team to implement the improvements.

Responsibilities:

Creation of Google Adwords Campaigns and implementation of the campaign
SEO
Implement ad copy tests to produce optimal click-through and conversion rates.
Monitor campaign results, and analyze and report key metrics.
Manage budgets to ensure proper allocation in accordance with goals.
Conduct keyword research and selection for pay-per-click campaigns.
Proactively offer strategic campaign recommendations.
Creating campaigns on Google and other platforms from where best results can be achieved.
Sending daily reporting to management
Analyzing, interpreting and reporting on insights through Google Analytics and Search Console.
Increasing number of quality visitors on website of the company
Changing strategies as per market trend
Doing SEO to bring website on top of search engines
Social Media Marketing will be a plus.