Marketing Executive Responsibilities Include:
Assisting in the formulation of strategies to build a lasting digital connection with consumers
Planning and monitoring the ongoing company presence on social media
Launching optimized online advertisements to increase company and brand awareness
Job brief:
We are looking for a Marketing Executive to assist in the planning, execution and optimization of our
online marketing efforts. The promotion of products and services through digital channels is a complex
procedure with great potential which becomes increasingly useful for companies such as ours.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed
in the concepts surrounding digital marketing and how the Internet can become a strong asset to
securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
Assist in the formulation of strategies to build a lasting digital connection with consumers
Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
Be actively involved in SEO efforts (keyword, image optimization etc.)
Building natural backlinks
Manage and improve online content, considering SEO and Google Analytics
Prepare online newsletters and promotional emails and organize their distribution through
various channels
Provide creative ideas for content marketing and update website
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google
Analytics)
Acquire insight in online marketing trends and keep strategies up-to-date
Requirements:
Excellent understanding of digital marketing concepts and best practices
Experience with B2C social media, email campaigns, and SEO/SEM
Sufficient knowledge of web analytics tools (e.g. Google Analytics)
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
Rolus Tech consists of a team of highly qualified and dedicated individuals with an interestingly proficient mix of professional backgrounds. As business enterprises around the world recognize the importance for incorporating CRM software into their operations for achieving maximum employee productivity and complete customer satisfaction, the demand for Sugar CRM expands globally. Observing the rise in demand for Sugar CRM allowed us to identify a niche in the market for providing Implementation Consultancy, Customization and Support services to users. After obtaining higher education qualifications from some of the best academic and research institutions in the United Kingdom, We decided to pursue respective careers in the global IT industry. It was not long before we realized the immense scope of opportunities that existed in the global market for providing Web based Solutions. As a result, we opted to choose the entrepreneurial path towards providing affective web based solutions to an international customer base. While interacting with clients from different parts of the world we realized the importance for Customer Relationship Management (CRM) software. Therefore, apart from providing complete Web Based Solutions and Dedicated Resources, we now specialize in providing complete Sugar CRM solutions to an international clientele.