As an essential member of our Digital Marketing team, this position owns the overall strategy and tactical plan for our SEO Projects, an area with significant opportunity for growth in 2019. Signifyco.com is a performance-driven digital agency. We work with companies large and small to discover and make the most of new opportunities in an exciting, ever-changing digital landscape.
Signifyco is seeking a SEO Team Lead to join our team in our Islamabad office.
- Drive the SEO strategy and tactical plan for assigned projects
- Develop on-site and off-site SEO strategies to drive qualified traffic and leads.
- Create technical roadmap to address crawlability challenges, and bring site in-line with SEO best practices
- Identify KPIs that needs to be tracked in order to gauge the health of the SEO program and the success of various tests and initiatives.
- Own and manage all reporting associated with the SEO
- Implement content strategies that align with the interested audience, with the goal of increasing awareness and driving traffic respective websites.
- Play an advisory role to IT team, ensuring SEO best practices and recommendations are incorporated into site structure, blog, etc.
- Work with Digital Marketing team to prioritize and implement projects focused on quick wins and long term strategies
- Develop and implement link-building plan to increase website authority
- Initiate and champion new ideas and testing plans
- Research, analyze and monitor market trends, benchmarks, and competitive environment
- Collaborate with internal teams including Marketing, SEM, Social, and PR to develop and execute SEO strategies
- Effectively communicate SEO results and recommendations to executive management.
- Must have srtong English writing and speaking skills.