。该工作已被公司管理人员暂停申请，不再接受简历投递

Email Campaign Specialist

In this role, you will assist with the creation of ongoing product email marketing campaigns and strategies in order to support product sales within WADIC including but not limited to prospecting new software development clients, SEO marketing, service marketing and more. Marketing activities include e-mail development and segmentation, triggered and nurture campaign execution, content duration, landing page creation and collateral creation to support WADIC objectives. To be successful in this role, you must be highly skilled in email marketing, driven by revenue producing results, familiar with customer segmentation, and focused on consumer engagement. You will work closely with various internal marketing teams, account managers and our product teams to obtain offers and drive repeat transactions.

Responsibilities:

Develop and implement effective email marketing strategy for selected brands to include email segmentation/targeting, ongoing testing and optimization to drive product sales and brand loyalty
Suggest new ways to improve and innovate our email marketing efforts
Implementation of new automated emails, programs, and dynamic content
Setup, manage and deploy A/B and multivariate testing initiatives and report results to key decision makers
Analyze the effectiveness of marketing campaigns and initiatives through reporting, tracking and analysis to provide feedback to management team and strategic partners as needed
Provide recommendations to key stakeholders and constituents based on email marketing data
Monitor campaigns to ensure consistency across all major email providers (AOL, Gmail, Outlook, etc.)
Take on new email marketing initiatives as the business grows and needs arise
Actively curate and deliver various travel product, destination and program content as well as utilizing existing content for use in ongoing marketing initiatives and campaigns
Assist in the creation and development of various partner landing pages to include program benefit pages, travel destination pages, cruise sale pages, and much more.
Collaborate with Sales and Operations to help meet performance objectives including procedures to support marketing initiatives.
Administer marketing collateral design projects with creative services across multiple brands and strategic partners
Daily collaboration with external clients and vendors and various internal teams

Qualifications/Requirements of the Position:

Bachelor's degree required
One to three years' email marketing experience using Marketo, HubSpot, Eloqua, Pardot, Active Campaign or similar marketing automation platform - Marketo experience preferred
Clear ability to create and implement email marketing strategies
Experience in tracking results in order to optimize email messaging, promotional opportunities and campaign design
Solid ability to work in a collaborative environment
Excellent English written and verbal communication skills
Strong organizational and project management skills
Strong multi-tasking skills with excellent attention to detail

Who We Are:

Headquartered in Denver, Colorado, WADIC is dedicated to providing technology solutions to all sizes of businesses. We're proud to be consistently recognized as leaders by magazines such as CIO review and Forbes. Explore our incredible company on our website!

Our Core Values: Respect. Passion. Integrity. Innovation. Social Responsibility. Teamwork. Accountability.

工作详细内容

全部职位:

1 发布

工作时间:

晚班

工作类型:

全职/长期工

工作地址:

Sabzazar, 拉合尔, 巴基斯坦

性别:

没有偏好

最低学历:

学士

职位等级:

资深专业人员

经验:

4年 - 5年

在之前申请:

Apr 20, 2019

发布日期:

Mar 19, 2019

Wadic

· 101-200 员工 - 拉合尔

关注

WADIC is a well-reputed software development company located in Colorado. According to CIO review 2018, WADIC listed among the top 10 most promising Agile service providers. Our services include custom software solutions, mobile app development services, and web designing and development in the USA, Pakistan, India, and the Philippines. Making our customers happy is the job we love the most. We strive hard to be insightful to offer cutting edge solutions to their journey of digital evolution. At WADIC, we provide the best quality software by using both conventional and latest approaches with the fastest delivery. We shape the ideas of our clients to develop high-technology software solutions.