Ads Campign Intern

Madtech Digital is a technology and marketing company that specializes in web development, custom software solutions, and digital marketing services. The team combines technical expertise with creative thinking to deliver engaging online experiences tailored to clients' needs. Their services include gateway integration, coding, and performance-driven campaigns designed to support various business objectives. Madtech Digital offers a collaborative environment where employees have the opportunity to work on diverse projects that blend development, design, and marketing.

The Ads Campaign Intern position is a full-time, on-site role based in the Karachi Division. The intern will support the planning, launching, and monitoring of online advertising campaigns across platforms such as Google Ads, social media, and other digital channels. Daily responsibilities include conducting basic keyword and audience research, assisting in the creation of ad copy and simple creatives, tracking campaign performance, and preparing reports under the supervision of senior team members. The intern will work closely with the digital marketing and creative teams to optimize campaigns, support A/B testing, and learn best practices in performance marketing. This role is designed to provide practical, hands-on experience in digital advertising within a fast-paced and supportive setting.

Key Responsibilities
- Assist in planning and launching online advertising campaigns across various digital platforms.
- Conduct keyword and audience research to support campaign targeting and optimization.
- Help create engaging ad copy and simple creative assets.
- Monitor campaign performance metrics and prepare performance reports.
- Collaborate with digital marketing and creative teams to optimize campaigns and implement A/B testing.
- Learn and apply best practices in performance marketing under senior team guidance.
- Follow structured processes and meet deadlines consistently.

Required Qualifications
- Strong interest in digital marketing, online advertising, and performance-driven campaigns.
- Basic understanding of social media platforms and key online marketing concepts such as impressions, click-through rates (CTR), and conversions.
- Ability to conduct simple research and analyze data to support campaign improvements.
- Good written communication skills for developing and refining ad copy and short-form content.
- Attention to detail and ability to adhere to structured workflows and deadlines.
- Proficiency with common office and collaboration tools, including spreadsheets, presentation software, email, and task management platforms.
- Willingness to learn advertising platforms such as Google Ads and Facebook Ads Manager.
- Currently enrolled in or recently completed a degree in Marketing, Business, Media Studies, Computer Science, or a related field.
- Ability to work on-site in the Karachi Division and collaborate effectively with cross-functional teams.

Preferred Qualifications and Benefits
While not explicitly listed, candidates with prior exposure to digital marketing tools or internships will find this role beneficial for gaining practical experience. The position offers an opportunity to develop skills in a dynamic environment, working alongside experienced professionals on real-world campaigns. This internship is ideal for those looking to build a strong foundation in digital advertising and performance marketing within a growing technology and marketing company.