Posted Dec 10, 2019 32 views
We are looking for an experienced Brand manager to help us build our brand and raise brand awareness. He will work across all levels and departments of our organization to find what makes us unique and communicate it to the world.
Responsibilities:
• Analyze brand positioning and consumer insights
• Shape and communicate our vision and mission
• Translate brand elements into plans and go-to-market strategies
• Manage a team of creative people including “Graphic Designers” & “Motion Graphic Designers” working on brand initiatives
• Carrying out branding campaigns of Company branches and agents
• Procurement and selection of company branded items
• Branding of company events
• Planning and execution of all communications and media actions on all channels, including online and social media
• Creating and managing promotional collateral to establish and maintain product branding
• Competitor and customer insights analysis
• Lead creative development to motivate the target audience to “take action”
• Establish performance specifications, cost and price parameters, market applications and sales estimates
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs
• Monitor market trends, research consumer markets and competitors’ activities
• Oversee new and ongoing marketing and advertising activities
• Monitor product distribution and consumer reactions
• Devise innovative growth strategies
• Align the company around the brand’s direction, choices and tactics
Skills
Job Details
Aftab Currency Exchange Ltd
Aftab Currency Exchange Ltd. is a UK incorporated Company that is part of the well-established Aftab group companies and has been operating in the North West of England since 2002. Our head office was the starting point of the UK success story when we commenced business with retail clients and two business associates we now have our London branch in South West London and have over the past 9 years expanded our coverage through the use of agents across the UK and now boosts a network of more than 280 business associates and agents using the Aftab Currency Exchange name which we have worked hard to maintain our credibility and trusts within the Pakistani community.
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