AI Content Strategist

Tknack Digital Marketing Agency

Islamabad , Pakistan

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Posted 2 days ago 9 views Report Job

We are seeking a strategic content specialist to lead the content direction for our clients. This role involves determining what content to post, why it should be posted, and on which platforms it will be most effective. The ideal candidate will leverage AI tools to conduct research and create initial drafts while owning the overall content strategy. This position requires a proactive approach to building tailored content plans that align with each client’s unique audience and business goals.

Key Responsibilities

- Develop comprehensive content strategies and calendars customized to each client’s target audience and objectives.
- Utilize AI tools to perform research, analyze competitors, and generate first drafts of content.
- Provide clear and detailed briefs to writers, editors, and designers, outlining the goals and expectations for each piece of content.
- Monitor content performance metrics and refine strategies accordingly, focusing on effectiveness rather than just increasing output volume.
- Identify gaps in existing content and uncover new opportunities across various client channels to enhance engagement and reach.

Required Qualifications

- Ability to articulate the rationale behind content plans, demonstrating strategic thinking beyond simply delivering a schedule.
- Proficiency in using AI technologies for research and drafting, coupled with strong editorial judgment to ensure quality and relevance.
- Experience working across multiple platforms or industries, showing adaptability and a broad understanding of different content ecosystems.
- Excellent communication skills to effectively brief and collaborate with writers, editors, designers, and other team members.

This role offers an exciting opportunity to shape content strategies that drive meaningful results for diverse clients by combining creativity, technology, and strategic insight. Candidates who are comfortable navigating AI tools and possess a strong strategic mindset will thrive in this position.