AI-Led Digital Marketing Instructor

Edversity, a division of the Rapidev Group of Companies, is dedicated to providing practical, industry-focused IT training. Operating physical classes in Islamabad and Rawalpindi, Edversity aims to equip young individuals with the skills needed for employment and freelancing in the technology sector. We are currently seeking an AI-Led Digital Marketing Instructor to join our full-time, onsite team. In this role, you will teach trainees how to plan, execute, and evaluate digital marketing campaigns using the latest AI tools. Your daily responsibilities will include leading interactive classes and live campaign labs, ensuring that beginners gain the confidence and skills necessary to market real businesses online effectively.

Key Responsibilities
- Deliver daily lectures and hands-on labs following the approved curriculum.
- Teach practical, results-oriented digital marketing techniques to trainees with little or no prior experience.
- Prepare lesson plans, presentation slides, campaign briefs, assignments, and quizzes.
- Conduct live campaign labs and supervise the final capstone projects.
- Continuously update course content to reflect new AI marketing tools and platform changes.
- Monitor attendance, assess trainee progress, and submit detailed reports to the program team.
- Provide additional support sessions for trainees who require extra help.
- Guide trainees on building freelancing profiles, portfolios, and job applications.
- Assist with assessments, audits, and program reviews to maintain high training standards.

Required Qualifications
- Bachelor’s degree in Marketing, Business, Mass Communication, Computer Science, or a related field.
- 2 to 4 years of hands-on digital marketing experience in an agency, brand, or freelance capacity.
- Proven experience managing Meta and Google Ads campaigns with measurable outcomes.
- Proficiency with SEO tools such as Semrush, Ahrefs, Ubersuggest, and Google Search Console.
- Daily practical use of generative AI tools in marketing activities.
- Familiarity with GA4 and campaign reporting metrics.
- Strong presentation skills in both English and Urdu, with the patience and ability to teach beginners effectively.

Preferred Qualifications and Benefits
- Certifications such as Google Ads, Meta Blueprint, or HubSpot are highly desirable.
- A portfolio showcasing successful campaigns with clear results, including ROAS, traffic growth, or lead generation.
- Previous experience in teaching, training, or mentoring roles is an advantage.

We offer a competitive monthly salary commensurate with experience, along with the unique opportunity to train and inspire young people, helping shape their careers in technology. You will be part of a professional and collaborative team within the Rapidev Group, with opportunities for personal and professional growth. This role is ideal for someone passionate about digital marketing and education, eager to make a meaningful impact in the tech community.