AI Video Ads Creator & Editor – Meta Ads

We are seeking a creative and technically proficient AI Video Ads Creator & Editor to produce high-quality, engaging video advertisements tailored for Meta platforms, including Facebook and Instagram. The ideal candidate will have hands-on experience with AI video-generation and editing tools to craft new ad creatives from scratch, as well as enhance existing videos using AI effects and creative edits. A significant aspect of this role involves producing professional and authentic videos featuring the agency owner, utilizing their images and existing footage to create compelling advertising content.

Key Responsibilities
- Create engaging video ads specifically designed for Facebook and Instagram (Meta Ads).
- Utilize AI tools to generate new video content from images, scripts, concepts, and existing footage.
- Produce AI-generated videos featuring the agency owner while maintaining a realistic and professional appearance.
- Develop multiple creative variations for testing hooks, messaging, offers, CTAs, and visual styles.
- Edit existing videos to improve engagement, pacing, storytelling, and overall performance.
- Add AI-powered effects, transitions, animations, backgrounds, voiceovers, captions, and other enhancements.
- Repurpose existing video content into multiple ad variations and formats.
- Create short-form content suitable for Reels, Stories, and Feed ads.
- Ensure videos are optimized for mobile viewing and comply with Meta advertising specifications.
- Work from creative briefs and marketing concepts to produce compelling video ads.
- Stay current with emerging AI video-generation and editing tools and identify opportunities to improve the creative process.
- Collaborate with marketing and performance teams to develop creatives aligned with campaign objectives and performance data.

Required Qualifications
- Proven experience creating video ads for Meta platforms such as Facebook and Instagram.
- Strong video editing skills combined with a solid understanding of advertising creative principles.
- Experience with AI video generation and AI-powered editing tools.
- Ability to create realistic AI content using a person’s image, likeness, or existing footage.
- Skilled at enhancing existing videos through AI effects and creative editing techniques.
- Deep understanding of short-form video content and social media advertising dynamics.
- Knowledge of video hooks, storytelling, pacing, captions, CTAs, and audience retention strategies.
- Strong creative eye with meticulous attention to detail.
- Ability to produce multiple creative concepts and variations efficiently.
- Capable of working independently from a brief and meeting deadlines consistently.

Preferred Qualifications and Additional Skills
Experience with AI and video tools such as Runway, Kling, Veo, HeyGen, Synthesia, CapCut, Adobe Premiere Pro, After Effects, Midjourney, ChatGPT, or similar platforms is highly desirable. While familiarity with every tool is not required, the ability to quickly learn and leverage new AI technologies to create high-quality advertising content is essential.

Additional skills that would be a plus include:
- Meta Ads creative testing and direct-response advertising.
- User-generated content (UGC) style advertisements.
- AI voice generation and voice cloning.
- AI avatars and digital presenters.
- Motion graphics, color grading, sound design, and After Effects expertise.
- Experience in performance marketing and creating creatives based on Meta Ads performance data.

We are looking for a candidate who understands that creating an ad differs from simply editing a video. You should know how to craft content that stops viewers from scrolling, encourages engagement, and drives action. Comfort with experimenting using AI to create scroll-stopping hooks, AI-generated scenes, talking-head videos, avatar/AI presenter videos, image-to-video animations, product demonstrations, before-and-after concepts, AI transitions, and multiple ad variations is essential.

Candidates must be able to independently transform simple ideas—such as a 30-second Facebook ad featuring the agency owner explaining why businesses should choose the agency—into professional, engaging, AI-enhanced video advertisements ready for launch on Meta platforms.

A portfolio showcasing Meta ads, AI-generated videos, AI-enhanced edits, or other relevant short-form advertising content is required for consideration.