Your responsibilities will include:

  • Developing and implementing comprehensive digital marketing programs across all digital channels including web, SEO/SEM, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities
  • Working with content marketing and design teams to create suitable content for each stage of a customer’s digital journey
  • Reviewing and optimising the design and content of all online assets including the company website and social media pages
  • Planning and controlling of the digital marketing budget and spend by allocating budgets to different channels
  • Using A/B testing to optimize digital marketing performance
  • Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio
  • Working on Search Engine Optimization and app store optimization
  • Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement
  • Ensuring that marketing and communications efforts adhere to agreed timelines and managing expectations with various stakeholders

Key Requirements:

  • You have a degree in Marketing, Business Administration or related field.
  • You have prior experience in a similar role.
  • You have good knowledge of various aspects of digital marketing including SEO, social media marketing, email marketing, marketing automation and digital marketing analytics tools such as Google Analytics and Tableau.
  • You have excellent written & verbal communication skills.
  • You are a creative thinker and problem solver.
  • You thrive in matrix environments and are adept at building relationships with different stakeholders.

Job Details

Functional Area:
Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gulberg, Lahore, Pakistan
Gender:
No Preference
Minimum Education:
Bachelors
Career Level:
Experienced Professional
Experience:
3 Years - 5 Years
Apply Before:
Apr 11, 2022
Posting Date:
Mar 23, 2022

Aim Productions

Media/Communications · 11-50 employees - Lahore

What is your Competitive Advantage?

Get quick competitive analysis and professional insights about yourself
Talk to our expert team of counsellors to improve your CV!
Try Rozee Premium

Similar Job Titles

SEO / Digital Marketing Manager

SMB Marble, Karachi, Pakistan
Posted Apr 23, 2024

Digital Marketing Intern

Digital Rackup, Faisalabad, Pakistan
Posted Apr 26, 2024

Digital Marketing Assistant

Viral Webbs, Islamabad, Pakistan
Posted Apr 26, 2024
View All
I found a job on Rozee!