Qualifications
- Business/marketing degree required. MBA + BCS/BSE strongly desired
- 6+ years of solid B2B digital marketing experience with strong references
- US/UK work experience or travel/living exposure strongly desired
- Experience marketing software and IT products strongly desired
- Must be a marketing strategy, communications, and positioning expert
- Must have excellent English writing skills for international audience
- Must have a confident and outspoken personality
Responsibilities
- Learn features and benefits of our products in depth
- Learn and track competitive landscape and positioning of all players
- Define positioning, messaging, and publicity channels for our products
- Help develop distribution channels in US, Europe, ME, and APAC
- Help create marketing collateral for website, whitepapers, datasheets, etc.
- Help design lead generation campaigns for US, Europe, and other markets
- Occasional travel to US/Europe required for tradeshows etc.
Diya Technologies provides technology solutions and services for your business. We focus on Internet and traditional technologies to provide rapid and cost effective solutions for your business problems.