Amazon PPC Executive

We are seeking a results-driven Amazon PPC Executive to manage and execute new product launches on Amazon. The ideal candidate will have practical experience in Amazon PPC, Helium 10 tools, keyword research, listing optimization, and performance analytics. This role is crucial for enhancing product visibility, improving organic rankings, driving sales growth, and ensuring successful product launches on the Amazon platform.

Key Responsibilities
- Plan and execute end-to-end Amazon product launches, covering keyword research, PPC campaign management, and ranking strategies.
- Conduct thorough keyword research using Helium 10 tools such as Cerebro, Magnet, Black Box, and Keyword Tracker.
- Optimize product listings by improving titles, bullet points, backend keywords, and A+ Content to maximize conversion rates.
- Create, manage, and continuously optimize Amazon PPC campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display.
- Monitor key performance indicators including ACOS, TACOS, CTR, CVR, BSR, sales, and keyword rankings to identify and capitalize on growth opportunities.
- Analyze competitor strategies, pricing, keywords, customer reviews, and advertising tactics to maintain a competitive edge.
- Track launch performance and develop detailed reports and dashboards using Excel and Google Sheets.
- Collaborate closely with Design, Inventory, and Operations teams to ensure seamless coordination during product launches.
- Continuously refine keywords, bids, budgets, listings, and campaigns to enhance overall performance and ROI.

Required Qualifications
- 1 to 2 years of hands-on experience with Amazon, focusing on product launches and PPC campaign management.
- Strong working knowledge of Amazon Seller Central and Vendor Central platforms.
- Proficiency in Helium 10 tools, particularly Cerebro, Magnet, Black Box, and Keyword Tracker.
- Practical experience with Amazon Advertising Console and PPC Campaign Manager.
- Excellent analytical skills with the ability to interpret data and make informed decisions.
- Advanced skills in Excel and Google Sheets, including the use of Pivot Tables, VLOOKUP/XLOOKUP, formulas, and dashboard creation.
- Solid understanding of Amazon’s ranking algorithms, keyword indexing, PPC optimization, and conversion drivers.
- Exceptional attention to detail, organizational skills, and a strong sense of ownership.
- Bachelor’s degree in Business, Marketing, E-Commerce, or a related discipline.

Preferred Qualifications and Benefits
Experience with additional tools such as Jungle Scout, DataDive, Keepa, Amazon Brand Registry, A+ Content, Premium A+, or Amazon Vine is considered a plus.

This position is based in DHA Phase 7, Karachi, with working hours from 10:00 am to 7:00 pm.

If you are passionate about driving Amazon sales and have the skills to manage comprehensive PPC campaigns and product launches, we encourage you to apply.