Amazon PPC Manager

FBA Zest is seeking a motivated and experienced Amazon PPC Manager to oversee, optimize, and scale advertising campaigns for various Amazon sellers and brands. The ideal candidate will have practical experience managing Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns. A strong grasp of keyword research, bid optimization, budget management, and performance analysis is essential. This role focuses on enhancing campaign effectiveness, controlling advertising costs, and driving sustainable, profitable growth for brands on the Amazon platform. The position is full-time and based in a hybrid remote setup in Lahore, Johar Town.

Key Responsibilities

- Create, manage, and continuously optimize Amazon PPC campaigns to maximize ROI.
- Conduct thorough keyword research to identify high-performing and profitable search terms.
- Manage campaign budgets, bids, and keyword targeting to ensure efficient spend.
- Analyze advertising metrics such as ACOS, TACOS, ROAS, CTR, and conversion rates to evaluate campaign success.
- Identify areas of wasted ad spend and implement strategies to improve cost-efficiency.
- Perform detailed search term analysis and apply negative keywords where necessary.
- Develop and execute strategies aimed at increasing sales, visibility, and overall profitability.
- Monitor ongoing campaign performance and prepare detailed performance reports.
- Conduct competitor and product-level advertising analysis to stay ahead in the market.
- Collaborate with cross-functional teams to enhance product listings and improve overall account performance.

Required Qualifications

- Proven hands-on experience managing Amazon PPC campaigns with measurable results.
- Strong understanding of Amazon Seller Central and Amazon advertising tools.
- Expertise in keyword research, campaign structuring, bid management, and budget optimization.
- Ability to analyze complex data sets and make informed, performance-driven decisions.
- Solid knowledge of key performance indicators including ACOS, TACOS, ROAS, CPC, CTR, and conversion rates.
- Excellent analytical, problem-solving, and communication skills.
- Ability to manage multiple campaigns simultaneously while meeting deadlines.

Preferred Qualifications and Benefits

- Experience managing PPC campaigns across multiple Amazon accounts or brands.
- Familiarity with advanced Amazon advertising tools such as Bulk Operations and search term reports.
- Experience using PPC automation platforms like Helium 10, Pacvue, Perpetua, or similar software.
- Understanding of how listing optimization impacts advertising performance.

What We Offer

- The opportunity to work with a diverse portfolio of Amazon brands and products.
- A performance-driven and collaborative work environment that encourages growth.
- Professional development opportunities to enhance your skills and career.
- The chance to make a direct impact on client growth and advertising strategies.

The monthly salary range for this position is Rs50,000 to Rs100,000. If you have the expertise to manage and scale Amazon advertising campaigns effectively, we encourage you to apply by submitting your resume along with a brief summary of your Amazon PPC experience, including the types of accounts managed and the results achieved. We look forward to reviewing your application.