Adsinitiatorz is looking for a detail-oriented and results-driven Amazon Ads Strategist with expertise in pay-per-click (PPC) campaigns to join our marketing team in Multan. The ideal candidate will have at least two years of hands-on experience managing and optimizing Amazon PPC campaigns to boost product visibility and drive sales effectively. This role requires a strong analytical mindset and proficiency in popular Amazon advertising tools to develop and execute campaign strategies that support the company’s growth goals. The position is full-time and based in-office.
Key Responsibilities
- Develop, implement, and manage Amazon PPC campaigns focused on optimizing performance and cost efficiency.
- Conduct comprehensive keyword research and create keyword strategies that enhance ad relevance and improve sales conversions.
- Monitor and analyze campaign metrics such as Advertising Cost of Sales (ACoS), click-through rates, and conversion rates to identify trends and areas for improvement.
- Utilize Amazon advertising tools like Helium 10 and DataDive to track, analyze, and report on campaign performance.
- Continuously test and refine bidding strategies, ad copy, and targeting options to maximize return on ad spend (RoAS).
- Scale advertising campaigns while maintaining profitability and adhering to budget constraints.
- Generate detailed performance reports and present actionable insights to the marketing team and key stakeholders.
- Stay updated on the latest trends and best practices in Amazon advertising and PPC management.
- Maintain organized records of campaign setups, optimizations, and performance data to streamline workflows.
- Collaborate closely with cross-functional teams including product, sales, and marketing to ensure campaign objectives align with overall business goals.
Required Qualifications
- Minimum of 2 years of experience managing Amazon PPC campaigns.
- Strong understanding of different Amazon campaign types, keyword optimization techniques, and ACoS metrics.
- Proficiency in Amazon advertising tools such as Helium 10 and DataDive.
- Analytical mindset with the ability to interpret data and generate actionable insights.
- Ability to work independently and proactively improve campaign performance without direct team management responsibilities.
- Willingness to work on-site in Multan.
Compensation
- Monthly salary ranging from Rs60,000 to Rs90,000, commensurate with experience and skills.
This role offers an excellent opportunity to contribute to a growing company by leveraging your Amazon PPC expertise in a collaborative and fast-paced environment. If you are passionate about digital advertising and eager to drive measurable results, we encourage you to apply.