ASO Specialist - (Onsite Faisalabad)

Enzipe is seeking a skilled ASO Specialist with 1.5 to 2 years of proven experience in app store optimization and mobile growth strategies to join their dynamic team. This is an on-site position based in Faisalabad, with working hours from 9:00 AM to 6:00 PM. Remote opportunities are not available. The ideal candidate will have hands-on experience optimizing apps for both Android and iOS platforms, particularly within SaaS-based mobile applications.

Key Responsibilities

- Develop and implement ASO strategies for both Android and iOS app stores.
- Optimize app titles, subtitles, descriptions, keywords, metadata, screenshots, and other app store assets to enhance visibility.
- Conduct thorough keyword research and competitor analysis to drive organic downloads and improve app rankings.
- Monitor app rankings, keyword performance, conversion rates, and user acquisition metrics regularly.
- Perform A/B testing to boost app store conversion rates.
- Collaborate closely with UI/UX designers, Flutter developers, and marketing teams to enhance user experience and app performance.
- Recommend improvements based on user behavior, analytics insights, and market trends.
- Stay current with the latest updates in App Store and Google Play algorithms, ASO trends, and best practices.

Required Qualifications

- 1.5 to 2 years of hands-on experience in app store optimization.
- Practical knowledge of Android ASO and Google Play Store optimization.
- Proven experience working on SaaS-based mobile applications is mandatory.
- Strong understanding of app store algorithms, ASO tools, analytics platforms, and A/B testing methodologies.
- Excellent skills in keyword research, competitor analysis, and content optimization.
- Data-driven mindset with strong analytical and problem-solving abilities.
- Effective communication skills and the ability to work collaboratively with cross-functional teams.

Preferred Qualifications and Benefits

Enzipe offers a collaborative and growth-oriented work environment where employees have the opportunity to develop their careers and potentially transition into a full-time role. Additional perks include office-provided lunch, tea served twice daily, and one paid leave per month. This role provides a unique chance to work within a supportive team focused on innovation and mobile growth.

Candidates interested in contributing to a fast-paced and evolving company culture are encouraged to apply. This position is ideal for professionals passionate about mobile app optimization and eager to make a measurable impact on app performance and user acquisition.