RDX is seeking an Assistant Brand Manager to enhance the presence and impact of our brand across all customer touchpoints, including online platforms, retail environments, partnerships, and gym settings. This role involves transforming market and competitor insights into actionable recommendations, driving improvements to our website and digital experiences, and supporting the development of new brand partnerships within the combat sports and fitness sectors. The ideal candidate will be hands-on, capable of strategic thinking, and effective execution, collaborating closely with the Brand Manager as well as e-commerce, creative, product, and sales teams.

Key Responsibilities

Competitor and Market Analysis
- Monitor key competitors in combat sports, fitness, and sportswear, analyzing products, pricing, positioning, campaigns, social media activity, and website experience.
- Produce regular competitor reports, including monthly snapshots and quarterly deep-dives, with clear, actionable recommendations.
- Track category trends, consumer reviews, and sentiment to identify gaps and opportunities for RDX.

Website and Digital Experience
- Conduct regular audits of the RDX website(s) to ensure brand consistency, user experience, product storytelling, content quality, and conversion effectiveness.
- Benchmark the website against competitors and best-in-class brands, creating a prioritized backlog of improvements.
- Collaborate with e-commerce and web teams to brief, test, and monitor changes such as A/B testing, landing pages, and product detail page content.

Brand Partnerships
- Identify and research potential partners including athletes, gyms, fight promotions, events, influencers, and co-branding opportunities.
- Initiate outreach, prepare partnership proposals, and assist the Marketing Director in negotiations.
- Coordinate the activation of partnerships and report on performance against agreed objectives.

Marketing Touchpoint Improvement
- Review all customer touchpoints—website, social media, email, marketplaces, packaging, retail/POS, events, and customer service—for alignment with brand guidelines.
- Recommend practical improvements to tone, visuals, and overall customer experience, supporting their implementation.
- Help maintain and enforce brand guidelines across internal teams and external agencies.

General Brand Support
- Assist in campaign planning, briefing, and launches alongside creative and marketing teams.
- Track brand KPIs and prepare regular performance updates for leadership.
- Manage small budgets and relationships with agencies or vendors as assigned.

Required Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 3 to 6 years of experience in brand management, marketing, social media, or e-commerce, preferably within consumer, sports, or lifestyle brands.
- Prior experience with a combat sports brand is a significant advantage.
- Proven ability to produce competitor and market analyses that inform business decisions.
- Experience pitching or managing partnerships, sponsorships, or collaborations.
- Strong analytical skills, comfortable using Google Analytics, Excel/Sheets, and social listening tools.
- Excellent written and verbal communication skills in English, with the ability to present ideas clearly to senior stakeholders.
- Highly organized, capable of managing multiple projects and deadlines simultaneously.
- Keen attention to brand consistency and detail.

Preferred Qualifications and Benefits
- Experience with international or direct-to-consumer (D2C) e-commerce brands across UK, EU, or US markets.
- Basic design literacy with tools such as Figma or Canva to create website or creative mock-ups.
- Experience working with agencies, influencers, or athlete ambassadors.

Benefits
- Fuel allowance
- Medical insurance
- Free in-house lunch facility
- Gym passport providing free access to panel gyms
- Participatory fund
- Market competitive salary with sales commissions
- Learning opportunities in a challenging work environment
- Supportive and inclusive work culture
- Paid time off
- Group life insurance
- Maternity leave and additional employee benefits

This role offers a unique opportunity to contribute to a dynamic brand at the intersection of combat sports and fitness, combining strategic insight with practical execution in a collaborative environment.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Age:
18 - 65 Years
Minimum Education:
Bachelors
Career Level:
Manager
Maximum Experience:
2 Years
Apply Before:
Oct 31, 2026
Posting Date:
Oct 25, 2026

IGATE

· 11-50 employees - Islamabad

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