RDX is seeking an Assistant Brand Manager to enhance the presence and impact of our brand across all customer touchpoints—whether online, in retail environments, through partnerships, or on the gym floor. This role involves transforming market and competitor insights into actionable strategies, driving improvements to our website and digital platforms, and supporting the development of new brand partnerships within the combat sports and fitness sectors. The position requires a hands-on professional who can balance strategic thinking with execution, collaborating closely with the Brand Manager, e-commerce, creative, product, and sales teams.
Key Responsibilities
Competitor and Market Analysis
- Monitor key competitors in combat sports, fitness, and sportswear, analyzing their products, pricing, positioning, campaigns, social media activity, and website experience.
- Produce regular competitor reports, including monthly snapshots and quarterly deep-dives, with clear, actionable recommendations.
- Track category trends, consumer reviews, and sentiment to identify gaps and opportunities for RDX.
Website and Digital Experience
- Conduct regular audits of the RDX website(s) to ensure brand consistency, user experience, product storytelling, content quality, and conversion optimization.
- Benchmark the website against competitors and leading brands, creating a prioritized backlog of improvements.
- Collaborate with e-commerce and web teams to brief, test, and monitor changes such as A/B tests, landing pages, and product detail page content.
Brand Partnerships
- Identify and research potential partners, including athletes, gyms, fight promotions, events, influencers, and co-brand opportunities.
- Initiate outreach efforts, prepare partnership proposals, and assist in negotiations alongside the Marketing Director.
- Coordinate activation of partnerships and report on performance against agreed objectives.
Marketing Touchpoint Improvement
- Review all customer touchpoints—website, social media, email, marketplaces, packaging, retail/POS, events, and customer service—to ensure alignment with brand guidelines.
- Recommend practical improvements to tone, visuals, and overall customer experience, supporting their implementation.
- Help maintain and enforce brand guidelines across internal teams and external agencies.
General Brand Support
- Assist with campaign planning, briefing, and launches in collaboration with creative and marketing teams.
- Track brand KPIs and prepare regular performance reports for leadership.
- Manage small budgets and oversee agency or vendor relationships as assigned.
Required Qualifications
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 3 to 6 years of experience in brand management, marketing, social media, or e-commerce, preferably with consumer, sports, or lifestyle brands.
- Prior experience with a combat sports brand is highly advantageous.
- Proven ability to produce competitor and market analyses that inform business decisions.
- Experience in pitching or managing partnerships, sponsorships, or collaborations.
- Strong analytical skills and proficiency with tools such as Google Analytics, Excel/Sheets, and social listening platforms.
- Excellent written and verbal communication skills in English, with the ability to present ideas clearly to senior stakeholders.
- Highly organized, capable of managing multiple projects and deadlines simultaneously.
- Keen attention to brand consistency and detail.
Preferred Qualifications and Benefits
Preferred Qualifications
- Experience working with international or direct-to-consumer e-commerce brands across UK, EU, or US markets.
- Basic design literacy using tools like Figma or Canva to create website or creative mock-ups.
- Experience collaborating with agencies, influencers, or athlete ambassadors.
Benefits
- Fuel allowance
- Medical insurance
- Free in-house lunch facility
- Complimentary gym access through panel gyms
- Participatory fund
- Competitive market salary with sales commissions
- Learning opportunities in a challenging work environment
- Supportive and inclusive work culture
- Paid time off
- Group life insurance
- Maternity leave and additional employee benefits
This role offers a dynamic environment for a motivated individual eager to contribute to a growing brand in the combat sports and fitness industry.