Assistant Manager - Performance Marketing

Bazz Mobile Technology Private Limited Lahore Pakistan

Karachi , Pakistan

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Posted 9 hours ago 1 views Report Job

We are seeking a skilled Digital Marketing Specialist with 2 to 4 years of hands-on experience in managing paid digital advertising campaigns. The ideal candidate will have expertise in Meta Ads, Google Ads, and other paid digital channels, with a strong focus on customer acquisition, conversion optimization, and retargeting strategies. This role requires a data-driven approach to campaign management, including budget oversight and return on ad spend (ROAS) optimization. Experience within the Consumer Electronics, Mobile, or Technology sectors will be highly valued. The position is based in Karachi and requires in-person attendance.

Key Responsibilities

- Develop, implement, and manage paid digital advertising campaigns across platforms such as Meta Ads and Google Ads.
- Optimize campaigns to improve customer acquisition, conversion rates, and retargeting effectiveness.
- Monitor and manage digital advertising budgets to maximize ROAS.
- Analyze campaign performance data and generate actionable insights to enhance future marketing strategies.
- Collaborate with cross-functional teams to align marketing efforts with business goals.
- Stay updated with the latest trends and best practices in digital advertising and customer engagement.

Required Qualifications

- Bachelor’s degree in Marketing, E-Commerce, Business Administration, Digital Marketing, or a related field.
- 2 to 4 years of practical experience in PPC and Meta Ads campaign management.
- Strong understanding of digital marketing concepts including customer acquisition, conversion optimization, and retargeting.
- Proven ability to manage advertising budgets and optimize campaigns for maximum ROAS.
- Excellent data analytics skills with the ability to interpret and act on campaign performance metrics.
- Willingness to work on-site in Karachi.

Preferred Qualifications and Benefits

- Experience working in the Consumer Electronics, Mobile, or Technology industries.
- Competitive monthly salary ranging from Rs80,000 to Rs100,000.
- Opportunity to work in a dynamic environment with a focus on digital innovation and growth.

This role offers a chance to leverage your digital marketing expertise in a fast-paced industry while contributing to impactful advertising campaigns. If you are passionate about driving results through data-driven marketing and have the relevant experience, we encourage you to apply.