BD Executive

We are expanding our sales team in Pakistan and looking for a motivated Business Developer / Sales Strategist to drive outbound growth, build a strong sales pipeline, and close new business within the local market. As one of the early members of the sales team, you will play a critical role in both executing and shaping sales strategies. Your focus will be on identifying target companies, managing the entire sales cycle from prospecting to closing, and positioning our product effectively against legacy systems and basic SMB tools prevalent in Pakistan.

Key Responsibilities
Identify, prospect, and qualify new business opportunities across target industries, focusing on companies with 50 to 500 employees in Pakistan. Manage the full sales cycle, including outreach, discovery calls, product demonstrations, proposal development, negotiation, and deal closure. Build and maintain a healthy sales pipeline using CRM tools, ensuring accurate tracking of leads, deals, and sales forecasts. Develop and implement outbound sales strategies such as cold calling, email campaigns, LinkedIn outreach, networking, and field visits when necessary. Understand client challenges related to HR, attendance, payroll, and workforce management, positioning our product modules as tailored solutions. Collaborate closely with product and customer success teams to provide market feedback that informs product positioning, pricing, and messaging. Represent the product at industry events, HR meetups, and client meetings to enhance brand visibility and generate leads. Consistently achieve or exceed monthly and quarterly sales targets and KPIs. Build and nurture long-term client relationships to support upselling, renewals, and referrals. Stay informed about the HR-tech and SaaS landscape in Pakistan, including competitor offerings and market trends.

Required Qualifications
A minimum of 3 years’ experience in B2B sales, product sales, or SaaS sales, preferably within HR-tech or enterprise software sectors. Proven track record of independently managing a full sales pipeline and consistently meeting or exceeding sales targets. Bachelor’s degree in Business, Marketing, Sales, or a related field is required. Prior experience selling in the Pakistan market with a strong understanding of local business culture and buying behaviors. Strong consultative and solution-selling skills, with the ability to understand client needs and align them with product value. Excellent communication, presentation, and negotiation skills in both English and Urdu. Proficiency in conducting product demos and confidently handling technical and commercial objections. Hands-on experience with CRM platforms such as HubSpot, Salesforce, Zoho, or similar, along with outbound sales tools. Strong organizational skills to manage multiple deals and prospects simultaneously. Self-starter attitude, comfortable working autonomously in a fast-paced startup environment. Data-driven approach to sales, with the ability to track metrics, conversion rates, and pipeline health. Growth mindset, strong problem-solving abilities, and a strategic perspective on the market.

Preferred Qualifications and Benefits
A Master’s degree (MBA or equivalent) is preferred, enhancing strategic and leadership capabilities. This role offers the opportunity to shape sales strategies and contribute directly to the company’s growth trajectory. Gain exposure to an innovative HR-tech SaaS product and build a strong presence in the Pakistani market. Work within a collaborative environment with close interaction across product, customer success, and marketing teams. This position provides a unique chance to lead sales efforts in a dynamic market and help define the future of HR technology adoption in Pakistan.