Brand Expert

JazzWorld is seeking a strategic and creative marketing professional to join their team in Islamabad as an Expert Brands & Communication for Jazz Business. This role focuses on shaping brand positioning and marketing communications for key enterprise portfolios, translating complex technology solutions into compelling narratives that resonate with business audiences. The successful candidate will lead integrated campaigns, ensure brand consistency across multiple channels, and collaborate closely with Product, Sales, CRM, and Digital Marketing teams to drive engagement, generate demand, and deliver measurable business outcomes.

Key Responsibilities
Develop and execute brand strategies for Garaj Cloud, GSM, Quantica, and Fixed Connectivity to enhance market positioning and business relevance. Unify Jazz Business solutions under a clear, value-driven brand narrative, translating technical propositions into differentiated messaging. Plan and deliver integrated marketing campaigns aligned with sales, product, and vertical priorities. Lead creative development, coordinate with agencies, and manage multi-channel campaign rollouts, optimizing efforts based on insights and performance metrics. Produce brand and product content for digital, social media, PR, events, offline channels, and executive communications. Maintain consistent messaging and visual identity while building thought leadership through articles, customer stories, and industry narratives. Define campaign KPIs, track results, and prepare performance dashboards. Analyze engagement data to provide actionable recommendations that improve ROI and communication strategies. Drive enterprise lead generation through campaigns, webinars, and vertical-specific activations. Collaborate with CRM and Sales teams on customer nurturing journeys, engagement programs, and event-driven initiatives. Build internal awareness of Garaj Cloud, GSM, and Fixed Connectivity offerings. Partner with Product, Sales, and Corporate Communications to ensure cohesive storytelling, brand consistency, compliance, and clarity.

Required Qualifications
Bachelor’s degree in Marketing, Business Administration, or a related field is required; a master’s degree is preferred. A minimum of 4-6 years of experience in brand management, B2B marketing, or communications, ideally within telecom, technology, or SaaS industries. Exceptional written and verbal communication skills with a strong understanding of integrated marketing communications. Ability to interpret campaign data and translate insights into practical actions. Proficiency in Microsoft Office, analytics tools, and presentation design. Strong project and stakeholder management skills, combining creative problem-solving with business acumen and attention to detail.

Preferred Qualifications and Benefits
JazzWorld offers the opportunity to work on Pakistan’s next-generation digital services platform, impacting connectivity, financial services, entertainment, lifestyle, enterprise, and software solutions at a national scale. Employees will be part of a dynamic environment where innovative ideas are transformed into products and businesses that lead the market. The company fosters a culture of continuous learning, scaling, and innovation. As a certified Top Employer, JazzWorld is committed to maintaining global workplace standards and an inclusive environment where diverse talent can thrive and perform at their best.

Applications are encouraged by 2nd November 2026.