Brand & Marketing Specialist (Real Estate) - Lahore

Grand City is seeking a dynamic and results-oriented Marketing Manager to lead the development and execution of integrated marketing strategies. This role focuses on strengthening brand positioning, generating qualified leads, and supporting overall business growth. The ideal candidate will have a strong background in managing diverse marketing initiatives, including digital, social media, content, PR, and traditional marketing channels. Based in Lahore, this full-time position requires a proactive leader capable of driving campaigns that align with company objectives and deliver measurable results.

Key Responsibilities

- Develop and implement comprehensive marketing strategies that align with the company’s business goals.
- Lead and oversee digital marketing, social media, content creation, public relations, and traditional marketing efforts.
- Plan, execute, and manage marketing campaigns, product launches, activations, and promotional activities.
- Drive lead generation and customer acquisition through targeted and effective marketing campaigns.
- Manage marketing budgets, coordinate with vendors, agencies, and external partners to optimize resources.
- Monitor market trends, competitor activities, and customer insights to inform strategy adjustments.
- Collaborate closely with Sales, Design, Digital, and other internal teams to ensure campaign consistency and alignment.
- Prepare detailed marketing reports, analyze campaign performance, ROI, and lead quality to guide decision-making.
- Strengthen the brand identity by ensuring consistent messaging across all marketing channels.
- Support the creation of marketing materials, presentations, brochures, and other promotional assets as needed.

Required Qualifications

- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 4 to 6 years of relevant marketing experience, preferably within real estate, property development, or a related industry.
- Strong knowledge of digital marketing, branding, lead generation, and campaign management principles.
- Proven track record in managing marketing campaigns and leading teams effectively.
- Excellent communication, negotiation, analytical, and project management skills.
- Ability to thrive in a fast-paced, target-driven environment.

This opportunity offers a chance to contribute significantly to a growing organization by leading impactful marketing initiatives. Candidates with a passion for real estate marketing and a strategic mindset are encouraged to apply.