The Business Development Associate will play a crucial role in expanding the company’s international client base primarily through Upwork, with LinkedIn serving as a secondary channel for lead generation and client engagement. This position, based in Lahore and requiring onsite presence, is ideal for a motivated professional with 1 to 2 years of experience in business development or lead generation, preferably within the IT sector. The successful candidate will be responsible for identifying relevant projects, preparing customized proposals, and managing the bidding process on Upwork, while also conducting outreach and follow-ups on LinkedIn. Collaboration with technical teams to accurately capture client requirements and craft compelling proposals is an essential part of this role.

Key Responsibilities

- Generate leads and acquire international clients primarily through Upwork, utilizing LinkedIn as a supplementary platform for prospecting.
- Identify suitable projects and prepare tailored proposals to increase the chances of winning bids.
- Manage the entire Upwork bidding process efficiently to maximize business opportunities.
- Conduct proactive client outreach and follow-ups on LinkedIn to nurture potential leads.
- Build and maintain a robust sales pipeline to ensure consistent conversion of leads into business.
- Coordinate closely with technical teams to understand client needs and develop accurate, persuasive proposals.

Required Qualifications

- Bachelor’s degree in Business, Marketing, Information Technology, or a related discipline.
- 1 to 2 years of experience in business development or lead generation, ideally within the IT industry.
- Proven ability to write effective proposals and manage bidding processes, with hands-on experience on Upwork preferred.
- Strong communication and negotiation skills, coupled with excellent client relationship management capabilities.
- A target-oriented mindset with a proactive and results-driven approach to work.

This role offers an excellent opportunity for professionals looking to grow their career in business development within a dynamic and international environment. The candidate will gain valuable experience working directly with global clients and cross-functional teams, enhancing both sales and technical collaboration skills.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gender:
No Preference
Age:
18 - 65 Years
Minimum Education:
Bachelors
Career Level:
Mid-Level
Maximum Experience:
2 Years
Apply Before:
Oct 23, 2026
Posting Date:
Oct 17, 2026

NKU Technologies

· 11-50 employees - Lahore

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