This full-time remote position is for a Business Development Executive with expertise in lead generation software and high-volume email marketing. The role involves prospecting and building targeted B2B lead lists, managing large outbound email campaigns, and generating qualified leads for Aethagon’s custom software, mobile app, and game development services. The candidate will be responsible for managing prospect databases, crafting and sequencing outreach emails, monitoring deliverability and campaign performance, and optimizing messaging through data analytics. Additionally, the role includes identifying and bidding on relevant Upwork projects, setting up new Upwork profiles, and maintaining them for ongoing bidding opportunities. Close collaboration with leadership and technical teams is essential to convert leads into discovery calls.
Key Responsibilities
- Prospect and build targeted B2B lead lists using lead generation tools.
- Run high-volume outbound email campaigns, including sequencing, follow-ups, and A/B testing.
- Monitor email deliverability, including domain warm-up, SPF/DKIM setup, and inbox placement.
- Manage and optimize prospect databases and outreach messaging based on analytics.
- Identify and bid on suitable Upwork projects, create and maintain Upwork profiles for bidding readiness.
- Collaborate with leadership and technical teams to convert leads into qualified discovery calls.
- Achieve daily targets of 1,000 personalized outbound emails and 3 to 10 tailored Upwork proposals.
- Book qualified meetings consistently each month.
Required Qualifications
- Minimum of 1 year of email marketing experience with demonstrable results and client acquisition.
- Hands-on experience with lead generation and prospecting tools such as Apollo, Instantly, Lemlist, Hunter, or LinkedIn Sales Navigator.
- Proven ability to run high-volume cold email campaigns, including sequencing, follow-ups, and A/B testing.
- Strong knowledge of email deliverability best practices, including domain warm-up and authentication protocols (SPF/DKIM).
- Excellent research skills to build targeted B2B lead lists.
- Strong written English skills for personalized outreach and Upwork proposal writing.
- Familiarity with CRM platforms such as HubSpot, Pipedrive, or ClickUp.
- Basic understanding of software development, mobile app development, and game development services.
Preferred Qualifications and Benefits
- Flexible working hours with availability for client and team meetings.
- Opportunity to work remotely with a dynamic and growing company.
- Competitive salary up to PKR 60,000 per month.
- Two-month probation period to assess fit and performance.
- Streamlined hiring process involving a Google form submission followed by one interview.
Interested candidates are invited to apply by submitting their CV and cover letter through the company’s official application process.