Business Development Executive

We are seeking a motivated Business Development Executive to join The Alifa’s dynamic team. This role focuses on identifying and generating new business opportunities through various outreach methods, including cold calls, networking, referrals, and online platforms such as LinkedIn and relevant marketplaces. The successful candidate will be responsible for pitching our comprehensive range of digital marketing services—including SEO, PPC, SMM, Web Development, and GMB Optimization—to both local and international clients. This position requires excellent communication skills, a proactive approach to client engagement, and the ability to work closely with internal teams to deliver tailored solutions that meet client needs.

Key Responsibilities

- Identify and generate new business leads through cold outreach, networking, referrals, and online platforms.
- Present and pitch The Alifa’s services, including SEO, PPC, SMM, Web Development, and GMB Optimization, to prospective clients.
- Prepare and deliver customized proposals, pitch decks, and service quotations that align with client requirements.
- Conduct discovery calls and meetings to understand client needs and recommend appropriate service packages.
- Negotiate contracts, pricing, and terms to successfully close deals in accordance with company targets.
- Maintain an organized and up-to-date sales pipeline, tracking leads, follow-ups, and conversions accurately.
- Build and nurture strong, long-term client relationships to support upselling and retention efforts.
- Collaborate with internal teams such as SEO, PPC, SMM, Web Development, and Design to ensure proposed solutions are feasible and properly scoped.
- Stay informed about the latest digital marketing trends, competitor offerings, and industry best practices.
- Represent The Alifa at industry events, webinars, and networking opportunities to enhance brand visibility.
- Consistently achieve and exceed monthly and quarterly revenue and client acquisition goals.

Required Qualifications

- Proven experience in business development, sales, or client acquisition, preferably within the digital marketing industry.
- Strong understanding of digital marketing services including SEO, PPC, SMM, Web Development, and GMB Optimization.
- Excellent communication and presentation skills, with the ability to engage and influence clients effectively.
- Demonstrated ability to negotiate contracts and close deals successfully.
- Proficiency in managing sales pipelines and using spreadsheets or CRM tools to track leads and conversions.
- Ability to work collaboratively with cross-functional teams to deliver client-focused solutions.
- Self-motivated with a results-driven approach and the ability to work independently.

Preferred Qualifications and Benefits

- Experience working with both local and international clients.
- Familiarity with current digital marketing trends and competitive landscape.
- Opportunity to represent the company at industry events and expand professional networks.
- Competitive pay starting from Rs15,000 per month.
- Work location is in person, providing direct engagement with the team and clients.

This role offers a valuable opportunity to grow within a fast-paced digital marketing environment while contributing significantly to the company’s growth and client success. If you are passionate about business development and digital marketing, and eager to take on new challenges, we encourage you to apply.