Business Development Executive

EFU LIFE ASSURANCE - KARACHI CRESCENT ZONE

Karachi , Pakistan

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Posted 15 hours ago Report Job

EFU Life Assurance Ltd, a pioneer and leader in Pakistan’s private life insurance sector since 1992, is seeking a Business Development Executive to join its team in Karachi. As part of the EFU Group, the company offers a wide range of insurance products including unit-linked plans, critical illness coverage, education planning, inflation protection, and pension schemes tailored to diverse client needs. With a strong financial foundation, the highest paid-up capital in the private sector, an AA+ (Stable) financial strength rating, and ISO 9001:2015 certification, EFU Life is known for its professional salesforce, innovative digital solutions, and prompt claim settlements. This role is focused on driving new business growth, expanding the customer base, and contributing to the company’s sales objectives within the Crescent Zone.

Key Responsibilities

- Identify and develop new business opportunities through lead generation and prospecting.
- Engage with prospective and existing clients to present EFU Life’s products and customize proposals to meet their financial protection and planning requirements.
- Manage and grow assigned accounts by maintaining strong client relationships and ensuring customer satisfaction.
- Keep accurate records of sales activities and client interactions in compliance with company processes.
- Collaborate with internal teams to facilitate smooth client onboarding and deliver high-quality service.
- Conduct regular market research to stay informed about industry trends and competitor activities.
- Participate actively in sales campaigns and promotional activities.
- Ensure compliance with company policies, regulatory standards, and ethical guidelines throughout all business dealings.

Required Qualifications

- Proven experience in new business development and lead generation, with the ability to identify, qualify, and convert prospects into long-term clients.
- Solid understanding of business and account management, including relationship building, portfolio management, and meeting sales targets.
- Excellent verbal and written communication skills, capable of presenting complex financial products clearly and persuasively.
- Strong negotiation, customer service, and follow-up skills within a structured sales environment.
- Bachelor’s degree in Business, Marketing, Finance, or a related discipline.
- Proficiency in using digital tools, CRM systems, and mobile applications for sales tracking and client engagement.
- High level of integrity, professionalism, and self-motivation, with the ability to work independently as well as collaboratively within a team.

Preferred Qualifications and Benefits

- Experience in insurance, financial services, or sales is advantageous.
- Familiarity with life insurance, takaful, or financial planning products in the Pakistan market is preferred.
- Opportunity to work with a market leader known for innovation, strong financial backing, and a large professional salesforce.
- Exposure to cutting-edge digital platforms such as EFU Life PlanIT and Window Family Takaful (Hemayah).
- A dynamic work environment that supports career growth and professional development.

This full-time, on-site position offers the chance to contribute meaningfully to EFU Life Assurance’s continued success while developing a rewarding career in the life insurance industry.