Business Development Executive

Softpers (Pvt.) Ltd., a Lahore-based software development agency specializing in AI-driven applications, custom software, and automation services, is seeking a motivated Business Development Executive to join its expanding team. Serving international clients across FinTech, HealthTech, EdTech, Real Estate, and other industries, the company offers a dynamic environment where innovation and client engagement are key. The ideal candidate will play a crucial role in driving new business opportunities and fostering client relationships through strategic outreach and effective communication.

Key Responsibilities

Lead generation by identifying and engaging potential clients primarily on LinkedIn and Upwork platforms. Craft compelling proposals and bids that clearly showcase the company’s technical expertise and successful project history. Manage initial client communications to understand their requirements and qualify leads effectively. Maintain and optimize company profiles on LinkedIn and Upwork to enhance visibility and attract prospects. Conduct market research to stay informed about industry trends, competitor activities, and emerging business opportunities. Track and manage leads through the sales funnel using CRM tools to ensure pipeline accuracy. Collaborate closely with technical teams to accurately scope projects and prepare tailored proposals. Build and maintain professional relationships with both prospects and existing clients to support long-term business growth. Provide regular reports on outreach activities, conversion rates, and pipeline status to management.

Required Qualifications

1 to 3 years of experience in business development, sales, or client acquisition. Demonstrated success in generating leads and closing deals on platforms such as Upwork and LinkedIn. Strong understanding of IT services, web development, and software solutions. Excellent written and verbal communication skills in English, with experience in writing winning proposals and client-facing documentation. Familiarity with the software development lifecycle and technical terminology. Ability to discuss technical solutions confidently and ask relevant qualifying questions. Experience with project estimation and scoping is essential.

Preferred Qualifications and Benefits

Knowledge of AI/ML services and modern web technologies is considered a plus. Candidates should possess excellent written communication and persuasive writing abilities, along with strategic thinking skills for bid selection and proposal customization. Attention to detail, strong time management, resilience, and persistence in a competitive bidding environment are highly valued. The role requires a goal-oriented mindset focused on maximizing proposal-to-hire conversion rates, combined with self-motivation, initiative, and a competitive drive.

Softpers offers commission-based incentives tied to successful deals, providing a direct reward for performance. The position presents an opportunity to work on cutting-edge technology projects within a supportive team environment backed by technical expertise. Professional growth and skill development are actively encouraged to help team members advance their careers.

Compensation & Work Details

The role includes performance-based commissions as incentives. The work location is onsite at DHA Phase 3, XX Sector. The work schedule is from 5 PM to 2 AM, Tuesday through Saturday.

This position is ideal for a driven business development professional eager to contribute to a fast-growing software company and expand their expertise in the technology sector.