Busniess Development Manager

The Business Development Manager will play a pivotal role in driving the growth of Signature Club by focusing on member acquisition, strategic partnerships, and engagement initiatives. This position involves building and managing a robust pipeline of members and partners, converting brand visibility into tangible membership growth through diverse channels such as events, educational campaigns, podcasts, university activations, referral programs, and community engagement activities. The role requires a proactive approach to expanding the club’s reach and fostering a vibrant, engaged community.

Key Responsibilities

Business Development & Partnerships
- Identify, approach, and onboard clinic, corporate, institutional, and industry partners.
- Build and manage a partnership pipeline that supports member enrollment.
- Negotiate partnership, sponsorship, and collaboration agreements.
- Explore and develop new growth channels and opportunities for the club.

Membership Growth
- Design and implement membership acquisition campaigns.
- Drive registrations through both online and offline channels.
- Lead initiatives to convert prospects into active members.
- Meet or exceed membership growth and partnership targets.

Member Engagement & Retention
- Create and manage member engagement programs, including podcasts.
- Foster and nurture an active Signature Club community.
- Develop loyalty and advocacy programs to enhance member retention.
- Increase participation in club activities to maintain high retention rates.

Events & Activations
- Plan and execute a variety of events such as podcasts, roadshows, seminars, webinars, and networking sessions.
- Lead university activations and youth engagement campaigns.
- Represent the club at healthcare, lifestyle, and beauty events to generate leads and partnerships.
- Oversee event logistics and ensure smooth execution.

Referral & Ambassador Programs
- Design and manage referral campaigns to boost membership.
- Build and maintain ambassador and influencer engagement initiatives.
- Develop member advocacy programs to strengthen brand loyalty.
- Monitor referral and conversion performance metrics for continuous improvement.

Educational Campaigns
- Coordinate educational webinars, podcasts, workshops, and awareness campaigns.
- Collaborate closely with healthcare experts and clinic partners.
- Promote evidence-based skin health and wellness education.

Content Planning
- Own the annual content and activity calendar.
- Coordinate content requirements with internal and external stakeholders.
- Align campaigns, events, and engagement activities with overall growth objectives.

Reporting & Analytics
- Monitor membership growth, partnership pipelines, and conversion metrics.
- Track event participation and engagement performance.
- Analyze member behavior and engagement trends.
- Prepare monthly performance reports for management review.

Required Qualifications
- Bachelor’s degree in Marketing, Business Administration, Mass Communication, Public Relations, or a related discipline.

Preferred Qualifications and Experience
- 4 to 6 years of experience in business development, partnerships, membership programs, community management, events, brand activations, or growth marketing.
- Experience in healthcare, pharmaceutical, aesthetics, or lifestyle sectors is highly preferred.
- Proven experience managing large-scale events and partnerships is an advantage.

Skills & Competencies
- Strong business development and partnership-building skills.
- Expertise in negotiation and membership program management.
- Ability to build and nurture communities effectively.
- Proficient in event management and public relations.
- Experience with influencer engagement and campaign management.
- Excellent communication and project management skills.
- Demonstrates a growth mindset and adaptability.

Work Location: This is an in-person role.

Compensation: The salary range for this position is Rs 28,000 to Rs 160,000 per month, commensurate with experience and qualifications.