Content Editor

We are seeking a skilled Content Lead to take full ownership of content across multiple channels including SEO, website, social media, PR, and product/UI content. This role requires setting a clear content direction grounded in semantic principles, managing a team of writers, and ensuring all content is high-quality, brand-aligned, and tailored to the right search intent. The ideal candidate will be comfortable developing content strategies, editing with precision, managing people, and diving into the details of language when necessary.

Key Responsibilities

- Lead and manage the content team by assigning tasks, setting priorities, and ensuring deadlines are met.
- Develop comprehensive content strategies, briefs, outlines, and topic clusters based on semantic SEO principles.
- Edit and proofread a variety of content including website pages, blogs, landing pages, press releases, social media posts, and marketing materials.
- Maintain consistency in brand voice, tone, terminology, grammar, and overall quality standards.
- Conduct regular content audits to identify opportunities for improvement and optimization of existing pages.
- Create content optimized for AEO (Answer Engine Optimization), semantic SEO, and compatibility with large language models (LLMs).
- Determine the most effective content formats for keywords or topics, such as blogs, landing pages, category pages, or supporting content.
- Review content for accuracy, clarity, originality, EEAT (Expertise, Authoritativeness, Trustworthiness) signals, and overall usefulness.
- Collaborate closely with designers, developers, SEO specialists, and marketing teams to ensure cohesive content delivery.
- Develop and review scripts and copy for animated videos, advertisements, and other visual content.
- Write and edit press releases, corporate communications, and thought leadership articles.
- Train and mentor writers, providing ongoing feedback to enhance their research, writing, SEO, and editing capabilities.
- Maintain content calendars to ensure timely delivery aligned with business priorities.
- Identify content gaps by analyzing competitors, search engine results pages (SERPs), existing content, and user search behavior.
- Ensure all content is human-centered, specific, commercially relevant, and free from unnecessary AI-generated language or filler.

Required Qualifications

- 3 to 5+ years of experience in content writing, editing, SEO content, or content marketing.
- Strong command of English grammar, structure, tone, and editing skills.
- Proven experience managing writers or leading a content team.
- Deep understanding of SEO and search intent.
- Familiarity with AEO, semantic SEO, topical authority, and AI/LLM-driven search technologies.
- Ability to translate keyword research and business goals into actionable content strategies.
- Excellent research and fact-checking skills.
- Versatility in writing and editing for diverse formats, audiences, and platforms.
- Strong attention to detail while maintaining focus on broader content strategy.
- Capability to provide clear, constructive feedback to writers.
- Comfortable managing multiple projects and competing priorities simultaneously.

Preferred Qualifications and Benefits

- Experience in EdTech, SaaS, e-commerce, or digital platform industries.
- Hands-on experience with Semantic SEO and building topical authority.
- Background in PR and media content creation.
- Understanding of content performance metrics and creating conversion-focused content.

This is an excellent opportunity for a content professional who thrives in a dynamic environment and is passionate about creating meaningful, search-optimized content that drives business results.