Content Executive (Digital)

Systechlogic is seeking a talented Digital Marketer to join their team onsite in Karachi. The ideal candidate will have the ability to deeply understand a client’s business and translate that insight into compelling content, innovative campaign ideas, and clear guidance for the creative team. This role requires a balance of creativity and strategic thinking, along with the intelligent use of AI tools to enhance content and visuals while maintaining authenticity and relevance for real audiences.

Key Responsibilities
- Understand client objectives, target audiences, and brand guidelines to develop effective marketing strategies.
- Plan and create social media content, including campaign concepts tailored to various platforms.
- Write engaging captions, hooks, short video scripts, and LinkedIn posts that resonate with the audience.
- Utilize AI tools to assist with research, idea generation, and visual content creation.
- Collaborate closely with graphic designers to ensure visuals are consistent, appealing, and aligned with the campaign goals.
- Coordinate with clients to gather briefs, manage feedback, and secure approvals efficiently.
- Monitor content performance metrics and provide actionable suggestions for continuous improvement.

Required Qualifications
- Proven experience in digital marketing or managing social media accounts for businesses.
- Strong writing, communication, and creative thinking skills.
- Familiarity with LinkedIn, Instagram, and Facebook platforms.
- Practical knowledge of AI tools and Canva for content and visual creation.
- Ability to manage multiple client requirements and meet deadlines effectively.
- A portfolio or samples of previous work demonstrating relevant skills and creativity.

Preferred Qualifications and Benefits
- Experience working in a client-facing role and managing social media campaigns across diverse industries.
- Ability to adapt quickly to new digital marketing trends and tools.

The position is based at Suite No. 614, Caesar’s Tower, Main Shahrah-e-Faisal Road, Karachi. Working hours are Monday to Friday from 12 PM to 8:30 PM, with alternate Saturdays from 12 PM to 4 PM.

Benefits include:
- Medical insurance
- OPD allowance
- Gratuity
- Yearly bonus
- Performance-based bonuses

This role offers an excellent opportunity to grow within a dynamic environment where creativity meets technology, and client success is the top priority.