Content Executive (Digital)

Systechlogic is seeking a skilled Digital Marketer to join their team onsite in Karachi. The ideal candidate will have the ability to deeply understand a client’s business and translate that insight into compelling content, innovative campaign ideas, and clear guidance for the creative team. This role requires a thoughtful approach to using AI tools, ensuring that all content and visuals remain authentic, engaging, and relevant to the target audience.

Key Responsibilities
- Understand client objectives, target audiences, and brand guidelines to develop tailored marketing strategies.
- Plan and create social media content while generating innovative campaign ideas that resonate with the audience.
- Write engaging captions, hooks, short video scripts, and LinkedIn posts that align with client goals.
- Utilize AI tools effectively to support research, idea generation, and visual content creation.
- Collaborate closely with graphic designers to produce consistent and appealing visuals.
- Coordinate with clients to gather briefs, manage feedback, and secure approvals in a timely manner.
- Monitor content performance metrics and provide actionable suggestions to optimize future campaigns.

Required Qualifications
- Proven experience in digital marketing or managing social media accounts for businesses.
- Strong writing, communication, and creative thinking skills.
- Familiarity with LinkedIn, Instagram, and Facebook platforms.
- Practical knowledge of AI tools and Canva for content and visual development.
- Ability to manage multiple client projects and meet deadlines efficiently.
- A portfolio or examples of previous work demonstrating relevant skills and achievements.

Preferred Qualifications and Benefits
The position is based at Suite No. 614, Caesar’s Tower, Main Shahrah-e-Faisal Road, Karachi, with working hours from Monday to Friday, 12 PM to 8:30 PM, and alternate Saturdays from 12 PM to 4 PM.

Employees enjoy a comprehensive benefits package that includes medical insurance, OPD allowance, gratuity, yearly bonuses, and performance-based incentives. This role offers an excellent opportunity for a motivated digital marketer to grow within a dynamic environment while contributing to impactful client campaigns.