This full-time, on-site Content Writer position is based in Lahore, specifically in DHA Phase 1, with working hours from 10 am to 7 pm. The role offers a competitive salary range of PKR 70,000 to 80,000. The successful candidate will be responsible for creating SEO-friendly web content, blogs, and technical articles that support Xcentric’s e-commerce, ERP, and digital marketing services. This role requires a strong focus on producing high-quality, engaging content that aligns with brand guidelines and SEO best practices.
Key Responsibilities
- Develop and write SEO-optimized web content, blog posts, and technical articles tailored to the company’s digital marketing and technology offerings.
- Conduct thorough research on industry trends to inform content strategy and ensure relevance and accuracy.
- Create detailed content outlines and revise drafts to enhance clarity, engagement, and alignment with brand voice.
- Collaborate closely with marketing, design, and development teams to support various campaigns, product pages, and thought leadership initiatives.
- Proofread and edit all materials to ensure accuracy, consistency, and error-free copy.
- Manage multiple projects simultaneously, adhering to deadlines in a fast-paced environment.
Required Qualifications
- Minimum of 2 years of professional experience in SEO content writing, blogging, and technical writing, preferably within digital marketing, e-commerce, or technology sectors.
- Strong writing skills with a focus on SEO, including keyword research and on-page optimization techniques.
- Proficient in content strategy and research to develop data-driven and well-informed content.
- Excellent proofreading abilities to maintain high standards of clarity and consistency across all written materials.
- Ability to work collaboratively with cross-functional teams and manage multiple deadlines effectively.
- Bachelor’s degree in English, Communications, Marketing, Computer Science, or a related discipline is preferred.
- Demonstrated strong command of written English, supported by a portfolio of relevant work samples.
Preferred Qualifications and Benefits
- Familiarity with basic analytics tools such as Google Analytics and Google Search Console is advantageous.
- Experience in e-commerce, ERP, or digital marketing environments will be considered a plus.
- Opportunity to work in a dynamic, growth-oriented company with exposure to diverse digital content projects.
This role is ideal for a detail-oriented content professional who thrives in a collaborative setting and is passionate about creating impactful, SEO-driven content that drives business growth.