Posted 2 days ago 10 views Report Job
Experience: 6 months – 1 year
Educational Background: Fashion Designing, Fine Arts, Textile Design, Graphic Design, Visual Communication, or a related creative field
Department: Marketing Employment Type: Full-Time About the Role We are looking for a creative, imaginative, and enthusiastic Fashion Brand & Creative Marketing Executive who can bring fresh ideas to strengthen our brand identity and support business growth.The ideal candidate will have a background in fashion, arts, or design, along with a strong sense of aesthetics, originality, and visual storytelling. We are looking for someone who can think independently, identify creative opportunities, and develop unique concepts that help our brand stand out in the fashion market.
This role is ideal for someone who enjoys exploring new ideas, understanding fashion trends, and transforming creative thinking into meaningful brand experiences. We value original thought, initiative, and practical creativity over generic, copy-paste marketing approaches.
Key Responsibilities ● Develop original and creative ideas to strengthen the brand's identity, positioning, and market presence.● Research fashion trends, customer preferences, competitors, and emerging creative concepts to identify opportunities for brand growth.
● Propose innovative ideas for fashion campaigns, product launches, seasonal collections, and promotional activities.
● Develop creative concepts, mood boards, color palettes, visual references, and styling ideas for brand campaigns.
● Suggest engaging ways to present products and collections through visual storytelling and creative content.
● Contribute ideas for social media campaigns, photoshoots, brand promotions, and other marketing initiatives.
● Identify opportunities to differentiate the brand from competitors through distinctive creative concepts.
● Collaborate with the marketing team, designers, photographers, and other relevant team members to bring creative ideas to life.
● Present creative proposals and explain the reasoning behind ideas, including their relevance to the target audience and brand objectives.
● Stay updated on fashion, art, design, and lifestyle trends that may inspire new brand concepts.
● Use AI and other creative tools, where appropriate, to support the creative process while maintaining independent thinking and original contributions.
Required Skills ● Strong creative thinking, imagination, and the ability to generate original ideas.● A good understanding of fashion, aesthetics, colors, styling, and visual presentation.
● An interest in brand identity, fashion trends, consumer behavior, and creative marketing. ● Strong research, observation, and problem-solving skills.
● Good communication and presentation skills, with the ability to explain and defend creative ideas.
● A proactive attitude and willingness to experiment with new concepts.
● A portfolio of relevant academic projects, personal work, internships, or professional creative projects is preferred.
Apply at: *********
Preference will be given to candidates who lives in Lahore and have a background of fashion designing or textile designing. Pay: Rs40,000.00 - Rs90,000.00 per month Work Location: Hybrid remote in Lahore
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