Social Media Expert

Ctf Consulting is seeking a creative and results-driven Social Media Expert to enhance our digital presence and expand our brand reach. The ideal candidate will have a strong passion for content creation and digital marketing, with proven expertise in managing social media platforms such as Facebook, Instagram, TikTok, and LinkedIn. This role requires a hands-on approach to designing engaging content, managing advertising campaigns, and staying current with evolving social media trends and algorithms. The candidate will not be responsible for managing a team but will collaborate closely with the marketing team to implement promotional campaigns and meet project deadlines effectively. This position demands strong skills in social media advertising, content creation, and performance analysis. The Social Media Expert will be responsible for developing creative materials using Canva and video editing software, optimizing Meta Ads Manager campaigns, and providing regular performance reports. Excellent communication, creativity, and organizational abilities are essential for success in this role. This is a unique opportunity to work on exciting marketing projects within a dynamic and collaborative environment at Ctf Consulting.Responsibilities- Manage and grow social media accounts, including Facebook, Instagram, TikTok, and LinkedIn, with a strategic and results-oriented approach.- Develop and produce engaging content, including posts, graphics, reels, videos, and captions, that align with brand messaging and audience interests.- Plan and schedule social media content effectively to maximize reach, engagement, and conversions.- Design professional creatives using Canva and perform basic video editing to enhance social media content quality.- Create, manage, and continuously optimize advertising campaigns on Meta platforms (Facebook and Instagram) to achieve business objectives.- Monitor campaign performance metrics regularly and prepare detailed reports to inform strategy adjustments and stakeholder updates.- Respond promptly and professionally to comments and messages to improve community engagement and customer satisfaction.- Stay informed about the latest social media trends, platform algorithms, and digital marketing techniques to ensure competitive advantage.- Collaborate closely with the marketing team to support and execute promotional campaigns that drive brand growth and visibility.- Maintain organization, meet deadlines efficiently, and manage multiple social media marketing tasks simultaneously.