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Job Description

Manager Sales and Marketing will be responsible for:

  • Overseeing DM publications sales and distribution function and, in conjunction with Editorial Directors, responsible for performance and profitability of book publishing business.
  • Meeting marketing and sales financial objectives by forecasting requirements; preparing an annual publishing budget; scheduling expenditures; analyzing variances; initiating corrective actions.
  • Analyzing POS data, presents trends, and prepares regular reporting on current sales performance.
  • Fully driving and leading all business development activities for DM Publications.
  • Achieving marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
  • Accomplishing marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
  • Determining annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
  • Accomplishing marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
  • Identifying marketing opportunities by identifying consumer requirements; defining market, competitor's share in school publications, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
  • Improving product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
  • Sustaining rapport with key accounts (schools/institutions) by making periodic visits; exploring specific needs; anticipating new opportunities.
  • Protecting DM values by keeping information confidential.
  • Accomplishing marketing and organization mission by completing related results as needed.
  • Contributing to product development through market feedback reports, identifying opportunities for new products and making any market information available to the production department, attending conferences and other relevant events.

Job Details

Total Positions:
1 Post
Job Shift:
First Shift (Day)
Job Type:
Job Location:
Gulshan-e-Iqbal, Karachi, Pakistan
28 - 40 Years
Minimum Education:
Degree Title:
MBA (Sales or marketing) Preferably
Career Level:
Experienced Professional
5 Years - 8 Years (Must have relevant experience in Books Sales and Marketing with good business networking in the market.)
Apply Before:
Oct 20, 2020
Posting Date:
Sep 19, 2020
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Darul Madinah

Education/Training · 1501-2000 employees - Karachi

Education provides the framework where an individual or a society is enabled to realise a particular way of living and to sustain it. This lifestyle ultimately includes moral, social, economic and other values that a person employs in different phases of life. A highly structured schooling programme ...Read More

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