Develop and execute a comprehensive social media strategy with a strong focus on LinkedIn.
Create, schedule, and publish engaging content across LinkedIn, Instagram, Facebook, and other platforms.
Optimize our LinkedIn presence — including company page management, executive profile building, thought leadership posts, and employee advocacy programs.
Work closely with marketing and leadership teams to align social content with overall business goals.
Monitor analytics, track KPIs, and prepare regular reports with actionable insights.
Manage paid social campaigns, particularly LinkedIn Ads, from ideation to reporting.
Stay up to date with social media trends, LinkedIn algorithm changes, and new tools to keep us ahead of the curve.
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